SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: price perception

Change the Way You Think About Pricing | The Strategic Agent

Change the Way You Think About Pricing | The Strategic Agent

You’ve probably heard me say this before…we, real estate agents, simply were not taught how to discover an asking price correctly. Frequently, an agent will approach me about a troubled listing by saying, “Jo, I have a house that is not getting showings.  What do you think?” I respond by saying, “It’s over priced.” “No,” […]

For Continued Growth, Music Streaming Needs Product & Pricing Innovation [MARK MULLIGAN] | hypebot

For Continued Growth, Music Streaming Needs Product & Pricing Innovation [MARK MULLIGAN] | hypebot

Pricing has long been an issue for streaming music subscriptions, with the $/€/£ 9.99 price point above what most people spend on music each month. Streaming services have navigated around the issue with a combination of tactics such as telco bundles and aggressive price discounts (e.g. $1 for 3 months). However, these tactics place long […]

How sellers set their asking price | Valley News

How sellers set their asking price | Valley News

Depending on how a buyer is made aware of your home, price is often the first thing he or she sees. As a result, many homes may not be shown because they are discarded by prospective buyers for not being in the appropriate price range. When you decide to sell your home, setting your asking price is […]

What Businesses Can Learn From Restaurants | Search Engine People

What Businesses Can Learn From Restaurants | Search Engine People

When it comes to pricing your services or products, you will be surprised to know that pricing changes can effect your business quite a bit. If you think about it, you probably have competitors, so your customers don’t need to buy your services or products. They usually do it because of your unique selling proposition, […]

How to Set eCommerce Prices | Small Business Trends

How to Set eCommerce Prices | Small Business Trends

Discount Pricing Businesses use discounts to draw customers. By the same measure, discount pricing can help you increase footfalls and offload unsold inventory. If you choose this type of pricing too often, however, you may end up with a reputation of being a bargain retailer. Psychological Pricing Customers perceive pricing in various ways, and many […]

Punch Up the Pricing on Your Next Direct Mail Postcard | Business 2 Community

Punch Up the Pricing on Your Next Direct Mail Postcard | Business 2 Community

Your Pricing Strategy Struggling to find just the right pricing strategy is an ongoing challenge for many companies. You need to keep pace with the competition, but you also need to turn a profit. And in some industries, this can be an awfully fine line to walk. Prices that are too high or too low […]

Pricing Laws Violate Free Speech | Reason.com

Pricing Laws Violate Free Speech | Reason.com

Business lawyers answered that however the law may read, it’s only enforced when shopkeepers call the price difference a “surcharge,” rather than a “discount.” But there’s a deeper sense in which the New York law violates the Constitution: all price restrictions are limits on free speech. That’s because prices are just a way of conveying […]

Welcome 2017… it’s going to be a great year to sell your home | Community Advocate

Welcome 2017… it’s going to be a great year to sell your home | Community Advocate

The spring real estate market begins in February and March. Currently, the local housing inventory is low, especially in certain neighborhoods. Just look at the numbers for single-family homes: Northborough has 28, Westborough with 15, Southborough at 23, Hudson at 12, Marlborough with 34 and Shrewsbury at 54 properties. Looking deeper into this data, we […]

Do Online Reviews Matter to Businesses? | Knowledge@Wharton

Do Online Reviews Matter to Businesses? | Knowledge@Wharton

  First, from the perspective of the platforms, we found that it is always in their best interest to implement these rating systems. The underlying intuition behind it is because by allowing customers to rate the service providers, it makes service providers more motivated to exert extra effort, because now their effort is more transparent […]

Developers to keep playing quantum price game this year, Real Estate | THE BUSINESS TIMES

Developers to keep playing quantum price game this year, Real Estate | THE BUSINESS TIMES

In terms of developers’ pricing strategy for 2017, “affordability will rule the day”, as JLL national director Ong Teck Hui put it. “Developers will have to be mindful about pricing because it’s still a price-sensitive market on account of the property cooling measures and rising interest rate environment…” CBRE Research head of Singapore and South-East […]