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Tag: Pricer’s Points

Pricer’s Points: Pricing Talk on LinkedIn

Pricer’s Points: Pricing Talk on LinkedIn

Keep up with the latest pricing news, events, and other resources via LinkedIn here. Find upcoming pricing training events here. The following are a few of our favorite recent pricing shares and discussions on LinkedIn.                

Pricing Careers Weekly > 2/19/18
By 2018/02/19 Read More →

Pricing Careers Weekly > 2/19/18

Pricing-Careers.com is LIVE – check out our new pricing industry resource where exceptional pricing professionals separate themselves from the crowd and recruiters find great candidates with the right the pricing skills and experience they need!  Pricing Careers Weekly is a collection of pricing jobs, resources, thought leadership, news and professional development events for pricing professionals. Edition Sponsor: Value Innoruption […]

Pricer’s Points: Why you spend more when prices end in .99 | Kent Hendricks

Pricer’s Points: Why you spend more when prices end in .99 | Kent Hendricks

I once worked at a company that priced everything with a .95 ending. The bestselling software package was $999.95. Add-on products were $9.95, or $19.95, or $49.95. Everything ended with a .95. It had been this way for more than twenty years. One day, one of the VPs suggested we change all prices to end […]

Pricer’s Points: A Question About Pricing Models | Mark Stiving

Pricer’s Points: A Question About Pricing Models | Mark Stiving

“Mark, I was in your pricing class yesterday (I was the obnoxious one wearing a baseball cap) and it was very informative, I learned a lot. “I know you’re very busy, and I apologize for the imposition, but one thing we didn’t go over were different pricing models. For example, in our business we have […]

Pricer’s Points: The “C” in B2B Pricing Research | Jose Mendoza

Pricer’s Points: The “C” in B2B Pricing Research | Jose Mendoza

There have been different traditional approaches to B2B pricing research, most of them centered in the estimation of value-based pricing and willingness to pay (WTP). According to Hinterhuber (2004), this area has been neglected with few studies on the topic of B2B pricing research. This view is supported by Cressman (2013) who argues that there […]

Pricing News Daily > 3/2/15

Pricing News Daily > 3/2/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is brought to you by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, […]

Pricer’s Points: Eye-Tracking for Pricing and Brand Innovation | Jose Mendoza

Pricer’s Points: Eye-Tracking for Pricing and Brand Innovation | Jose Mendoza

The latter is somewhat novel as the current research on pricing and eye-tracking technologies is been restricted to a closed environment (i.e. a research lab) but with the potential of extending this research on pricing to the field. The study by Gidlöf et al. (2013) presented differences among the search and decision making behavior. Holmqvist […]

Pricing News Daily > 2/27/15

Pricing News Daily > 2/27/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is brought to you by: Value Innoruption Advisors Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in […]

Pricer’s Points: Congestion Management by Congestion Pricing | Muhammad Bukhsh Bhatti

Pricer’s Points: Congestion Management by Congestion Pricing | Muhammad Bukhsh Bhatti

The urbanisation leads to increase in traffic congestion throughout the world and it is a fact that expansion in road capacity cannot keep pace with the rapid growth in travel demand resulting from increases in population and vehicle ownership. Hence some form of regulatory control is necessary to curtail traffic congestion. Congestion is mainly an […]

Pricer’s Points: Pricing – How to sell at the highest price without losing the deal? | Misha Edel

Pricer’s Points: Pricing – How to sell at the highest price without losing the deal? | Misha Edel

Most companies would greatly improve their financial results if they could increase prices while maintaining quantities sold. This price/quantity relationships or elasticity, as economics professors would call it, should be tested constantly, because competitive forces and customer behavior change all the time and impact it. Having a clear understanding of potential trade-offs between market share […]