Tag: Pricer’s Points

Pricer’s Points: A Question About Pricing Models | Mark Stiving

Pricer’s Points: A Question About Pricing Models | Mark Stiving

“Mark, I was in your pricing class yesterday (I was the obnoxious one wearing a baseball cap) and it was very informative, I learned a lot. “I know you’re very busy, and I apologize for the imposition, but one thing we didn’t go over were different pricing models. For example, in our business we have […]

Pricer’s Points: The “C” in B2B Pricing Research | Jose Mendoza

Pricer’s Points: The “C” in B2B Pricing Research | Jose Mendoza

There have been different traditional approaches to B2B pricing research, most of them centered in the estimation of value-based pricing and willingness to pay (WTP). According to Hinterhuber (2004), this area has been neglected with few studies on the topic of B2B pricing research. This view is supported by Cressman (2013) who argues that there […]

Pricing News Daily > 3/2/15

Pricing News Daily > 3/2/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is brought to you by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, […]

Pricer’s Points: Eye-Tracking for Pricing and Brand Innovation | Jose Mendoza

Pricer’s Points: Eye-Tracking for Pricing and Brand Innovation | Jose Mendoza

The latter is somewhat novel as the current research on pricing and eye-tracking technologies is been restricted to a closed environment (i.e. a research lab) but with the potential of extending this research on pricing to the field. The study by Gidlöf et al. (2013) presented differences among the search and decision making behavior. Holmqvist […]

Pricing News Daily > 2/27/15

Pricing News Daily > 2/27/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is brought to you by: Value Innoruption Advisors Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in […]

Pricer’s Points: Congestion Management by Congestion Pricing | Muhammad Bukhsh Bhatti

Pricer’s Points: Congestion Management by Congestion Pricing | Muhammad Bukhsh Bhatti

The urbanisation leads to increase in traffic congestion throughout the world and it is a fact that expansion in road capacity cannot keep pace with the rapid growth in travel demand resulting from increases in population and vehicle ownership. Hence some form of regulatory control is necessary to curtail traffic congestion. Congestion is mainly an […]

Pricer’s Points: Pricing – How to sell at the highest price without losing the deal? | Misha Edel

Pricer’s Points: Pricing – How to sell at the highest price without losing the deal? | Misha Edel

Most companies would greatly improve their financial results if they could increase prices while maintaining quantities sold. This price/quantity relationships or elasticity, as economics professors would call it, should be tested constantly, because competitive forces and customer behavior change all the time and impact it. Having a clear understanding of potential trade-offs between market share […]

Pricer’s Points | December 2014

Pricer’s Points | December 2014

The “Pricer’s Points” blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies. This Edition is Sponsored by: Asia Pricing Professionals Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key […]

Pricing News Daily > 11/25/14

Pricing News Daily > 11/25/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, and pricing […]

Pricing News Daily > 11/20/14

Pricing News Daily > 11/20/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Wiser Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to stay both competitive and most […]