Tag: Pricing Psychology

Walmart Looks to Differentiate Through New Online Pricing Strategy | And Now U Know

Walmart Looks to Differentiate Through New Online Pricing Strategy | And Now U Know

BIRMINGHAM, AL – Can a new pricing strategy help Walmart differentiate itself from one of its biggest competitors? According to The Wall Street Journal, the retailer’s new move to raise online prices is effectively showing key differences between Walmart and e-commerce mega company Amazon. Avery Sheffield, Global Portfolio Manager, Brandywine Walmart’s new strategy entails a […]

Walmart’s Next Pricing Strategy Is…Raising Select Prices Online? | Retail TouchPoints

Walmart’s Next Pricing Strategy Is…Raising Select Prices Online? | Retail TouchPoints

“Providing a cheaper price or a discount for picking up an online order in-store makes sense — after all, it is cheaper for Walmart to fulfill in this way and it gets the potential benefit of incremental sales when the customer collects,” said Neil Saunders, Managing Director at GlobalData Retail, in a RetailWire discussion. “However, […]

Another Victory for the Behavioral Economists | Energy Institute Blog

Another Victory for the Behavioral Economists | Energy Institute Blog

Consumers Do Reduce Consumption When the Price Goes Up The first result in the paper validates our basic Econ 1 models. During the event windows, the customers in the treated group consumed on average 12 percent less than the customers in the control group. So, higher prices imply less consumption. Check. It’s also interesting to […]

Grab offers discounted rides in flood-affected Penang | MalaysiaKini

Grab offers discounted rides in flood-affected Penang | MalaysiaKini

To help with the livelihood of drivers, Grab is currently not taking any commissions until further notice from rides generated from Penang, meaning every fare goes back to the drivers’ pocket to support their welfare during this period. The statement said as many drivers and their vehicles were affected by the flooding, Grab would not […]

Grab and Uber offer discounts for Penang | The Malay Mail Online

Grab and Uber offer discounts for Penang | The Malay Mail Online

“Grab is not taking any commissions till further notice from rides generate from Penang so every fare goes back to the drivers’ pocket to support their welfare during this time,” he said. The ride hailing service will also not be implementing any surge or dynamic pricing at this period. In addition to that, Tiew said […]

Growing Number Of Shoppers Visit Specialist Stores Over Mass Retailers | ESM Magazine

Growing Number Of Shoppers Visit Specialist Stores Over Mass Retailers | ESM Magazine

IRI’s study, which surveyed 2,600 consumers across seven European countries, reveals that make-up, perfumery and drug stores all outperform hypermarkets and supermarkets when it comes to customer satisfaction. The group attributes this to the higher level of customer experience that is delivered by specialist stores, aligned with shoppers’ expectations. “This a major challenge that manufacturers […]

Match Group’s Tinder emerges as cash cow courtesy of data science, dynamic pricing, paying off tech debt | ZDNet

Match Group’s Tinder emerges as cash cow courtesy of data science, dynamic pricing, paying off tech debt | ZDNet

The more interesting development will be seeing how Tinder uses artificial intelligence to drive matches as well as monetization and revenue growth. Tinder has been building its data science team and added Dr. Xue Liu, a computer science professor at McGill University, as its chief scientist. Tinder is also adding analytics and data science talent […]

British Airways Hints at Disrupting Its Loyalty Program in 2018 | Skift

British Airways Hints at Disrupting Its Loyalty Program in 2018 | Skift

The blog Ultima Llamada spotted the slide in the presentation that showed that IAG was working towards a “progressive introduction of dynamic pricing from 2018.” This means that instead of a standard award chart where travelers book a 25,000 mile domestic fare, for example, members of British Airways’ Executive Club would see award tickets priced as […]

Renault India launches new Captur crossover at Rs 999,000 | Autocar Professional

Renault India launches new Captur crossover at Rs 999,000 | Autocar Professional

Renault India, which is looking to rev up its performance in India and ride the ongoing SUV sales boom, officially launched the Captur crossover today with an aggressive pricing strategy. The model range starts at Rs 999,000 for the RXE petrol and goes up to Rs 13.88 lakh (ex-showroom all India) for the top-end Platine diesel […]

Jay-Z’s 4:44 concert ticket prices are a brilliant strategy | Quartz

Jay-Z’s 4:44 concert ticket prices are a brilliant strategy | Quartz

Jay-Z has been playing shows on his latest tour for less than a week, and it’s already the highest-grossing tour of his solo career. How so? The ticket prices, for one thing. Sales on the rapper’s tour for 4:44—a hotly anticipated album that dropped earlier this year with its own round of unusual business moves—are […]