OnDemand WTP Pricing Research

Tag: Pricing Psychology

Uber accidentally charges riders 100 times more than advertised fare price | New York Daily News

Uber accidentally charges riders 100 times more than advertised fare price | New York Daily News

Talk about surge pricing! Uber passengers in several cities across the country took to Twitter to complain of a glitch that charged riders 100 times more than advertised fares, costing some thousands of dollars for trips that should have only been a few bucks. In one of the worst cases, Aaron Himelman said his wife […]

Your Guide to Perfectly Pricing a Product | Business 2 Community

Your Guide to Perfectly Pricing a Product | Business 2 Community

Knowing how to price a product perfectly is essential. It’s vital to ensure you are not overcharging your way out of the market or undercharging your way into your profit margins. Yet, despite how important it is to get the pricing right, it’s surprising how many online store owners wing it. If you’re just copying […]

Uber now gives passengers ride credits for buying stuff through Cargo’s in-car commerce platform | VentureBeat

Uber now gives passengers ride credits for buying stuff through Cargo’s in-car commerce platform | VentureBeat

Cargo, an in-car commerce company that helps ride-hailing drivers earn extra cash by selling stuff to passengers, is officially launching its Cargo Store mobile app today, giving riders the chance to earn cash back on a host of goods from an expanded marketplace. By way of a quick recap, Cargo has so far partnered with […]

Tesla’s Surprise $6,410 Price Cut Sparks a Rant From One Devotee | Bloomberg

Tesla’s Surprise $6,410 Price Cut Sparks a Rant From One Devotee | Bloomberg

Laurence Blau, 78, woke up Tuesday morning to a frustrating figure: $6,410. That’s the dollar amount that Tesla Inc. had lopped off the list price of a fully loaded performance edition of the Model 3 sedan the night before. Blau, who paid $68,400 for the car less than three weeks earlier, called it a “bitter […]

More Than 25% of Consumers Willing to Pay More Than $10 a Month for $6.99 Disney + | Multichannel

More Than 25% of Consumers Willing to Pay More Than $10 a Month for $6.99 Disney + | Multichannel

A new consumer survey reveals that more than a quarter of U.S. internet users are willing to pay significantly more than the $6.99 a month Disney will charge for its upcoming SVOD service, Disney +. According to the GlobalWebIndex survey of 2,504 U.S. internet consumers ages 16-64, most (2,155) described themselves as “Disney Fans.” And […]

Tesla’s New Pricing Scheme Proves Simpler Is Better | Inc.com

Tesla’s New Pricing Scheme Proves Simpler Is Better | Inc.com

Tesla has streamlined its pricing on the Model S and Model X. And there’s something to be said for that. The car company on Tuesday removed the Standard Range versions of its Model S and Model X, effectively eliminating the two cheapest versions of its popular cars. The move means the base model Model S […]

Tesla Tweaks Model Lineup in Bid to Simplify Pricing; Shares Slip | TheStreet

Tesla Tweaks Model Lineup in Bid to Simplify Pricing; Shares Slip | TheStreet

Tesla (TSLA – Get Report)  shares drifted lower in pre-market trading Tuesday after the clean-energy carmaker dropped the cheapest versions of its Model S sedan and Model X SUV from its product lineup and adjusted some of its prices in a bid to simplify its offerings of models and ranges of battery-powered vehicles. The automaker on […]

London rent costs ‘pricing young public sector workers out of the capital’, report says | London Evening Standard

London rent costs ‘pricing young public sector workers out of the capital’, report says | London Evening Standard

The cost of rent in London is pricing younger nurses and teachers out of the capital, according to a report on the UK housing market. This could lead to a lack of key public sector workers in the city as it puts them off living there, consultancy firm PwC’s analysis suggests. In the capital the […]

Tesla updates pricing and options across lineup, discontinues several variants | Electrek

Tesla updates pricing and options across lineup, discontinues several variants | Electrek

Tesla updated its online design studio on Monday evening with several changes in pricing and options across its entire lineup. Some things become cheaper, others become more expensive, and several variants are going away. Over the last year, Tesla has been consistently adjusting its prices, especially in the US as its federal tax credit has […]

Amazon Prime Day 2019: The 23 Best Home and Outdoors Deals | WIRED

Amazon Prime Day 2019: The 23 Best Home and Outdoors Deals | WIRED

AS BEFITS A website known as “the everything store,” Amazon’s Prime Day offerings really run the gamut. You may already have a few big-ticket electronics items in mind, but don’t sleep on any kitchen gadgets, high-tech toys, or even pet cameras that you may have been eying. Amazon will release new deals throughout the entire […]