OnDemand WTP Pricing Research

Tag: Pricing Psychology

Spark’s electric cars now available to rent in Bucharest at double the price of an electric scooter | Business Review

Spark’s electric cars now available to rent in Bucharest at double the price of an electric scooter | Business Review

Spark, a Lithuanian startup that is also present in Bulgaria, was launched officially in Romania on Wednesday. The company offers electric car rentals which are similar to electric scooter rentals, with payment by the minute. Users must install the app and upload the necessary documents (driver license, bank account), without the need of a deposit. […]

Attorney General’s Office offering aid to victims of price gouging |  23ABC News

Attorney General’s Office offering aid to victims of price gouging | 23ABC News

Whenever there is a natural disaster affecting our neighbors, people continue to prove that they will come out to help in the worst situations. That has been proven here in Kern County following the devestating quakes that hit the Ridgecrest, Trona areas. Unfortunately, there will always be those who will try to take advantage of […]

Fans groups call for changes after European final nightmare | Arseblog News

Fans groups call for changes after European final nightmare | Arseblog News

After the logistical shambles that was the Europa League final in Baku (leaving aside the shambles Arsenal were on the pitch), and the difficulties faced by fans going to Madrid for the Champions League final, supporters groups have come together to urge UEFA for greater consideration in the future. Most Arsenal and Chelsea fans could […]

5 Questions to Consider When Pricing Smart Products | Harvard Business Review

5 Questions to Consider When Pricing Smart Products | Harvard Business Review

Imagine you are the CEO of an oral care company and you have been selling a product called the Power Brush 2000, a good electric toothbrush. Your revenue model was likely focused on profiting from selling the toothbrush with some creative pricing coming from the replacement heads (a typical “razor-razorblade” model perhaps with a subscription […]

Consumers are less willing to pay for organic wine when given more info | Earth.com

Consumers are less willing to pay for organic wine when given more info | Earth.com

From the shampoo we put in our hair to the wine we drink, the ingredients that go into products can seem like an enigma for consumers. That’s why many people will pay top dollar for products labeled “organic” or “made from natural ingredients.” While we may put a lot of faith in a label, a […]

Autos and Taxis will get a fair hike, Ola/Uber surge pricing to be capped | ThePOST24

Autos and Taxis will get a fair hike, Ola/Uber surge pricing to be capped | ThePOST24

Mumbai Transport will get a major overhaul as the transport department has decided to hike the fare of Autos and Taxi by Rs 2 for both the modes of Mumbai Transport. BEST has already got an approval from its Managing committee and will decrease the minimum fare to ₹ 5 as suggested by BMC Commissioner […]

The Challenge of Pricing Marijuana Seems an Almost Insurmountable Task | TNM News

The Challenge of Pricing Marijuana Seems an Almost Insurmountable Task | TNM News

A lot of regular cannabis consumers might question what the big deal is over pricing marijuana, but it is a very big deal to a business world and a regulated market. Forecasting prices and setting expectations is everything in business. Investors demand to know what their return might be and the people of New Leaf Data […]

Unfair Food Pricing Is Killing Family Farms and Regenerative Farming | Truthout

Unfair Food Pricing Is Killing Family Farms and Regenerative Farming | Truthout

Both mainstream parties advocate the neoliberal, free-trade policies that the ever more aggregated seed, food and chemical corporations have imposed upon the U.S. since World War II to the detriment of family-scale farms all over the world. The dairy farmers who got through the winter eating cereal and the new farmers who are eagerly starting […]

Artists can bring value beyond ticket sales on Las Vegas Strip | Las Vegas Review-Journal

Artists can bring value beyond ticket sales on Las Vegas Strip | Las Vegas Review-Journal

The glut of resident headliners in Las Vegas has forced adjustments of financial performance, say industry officials. Britney Spears made some news midway through her run at Axis Theater (now Zappos Theater) when it was reported she was not selling out every show. No Las Vegas superstars are required to sell every ticket (though Lady […]

Businesses walk pricing tightrope | Texarkana Gazette

Businesses walk pricing tightrope | Texarkana Gazette

NEW YORK—A bride-to-be looking for a gown online can find dresses with trains and lace for well under $300. Go into a local bridal shop, and the average price will stretch into four figures, taking some shoppers by surprise. That kind of price disparity puts small businesses at a big disadvantage. Whether they sell to […]