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Tag: Pricing Research

Pricer’s Points: The Impact of Global Changes on Pricing | Jesper Hansson

Pricer’s Points: The Impact of Global Changes on Pricing | Jesper Hansson

We want to hear from you and how you see this impacting your daily activities. Dr.Stephan Liozu and Dr. Andreas Hinterhuber are conducting this short survey with PPS on the topic of global pricing. The results will be published in the Journal of Professional Pricing and the Journal of Revenue and Pricing Management. The survey […]

Price War: Retail’s Latest Self-Destructive Addiction | Retail Touch Points

Price War: Retail’s Latest Self-Destructive Addiction | Retail Touch Points

Because the pricing lever is so easy to pull and generates quick results for investors, retailers are often tempted to make quick, gut decisions to generate foot traffic with low prices. But this addiction is unstainable and not an isolated incident. Major companies are buckling down for bigger investments on price in the absence of […]

Will personalized pricing only lead to more discounting? | RetailWire

Will personalized pricing only lead to more discounting? | RetailWire

A study from Baylor University concludes the mere presence of a personalized pricing program may encourage some consumers to expect discounts all the time. The study, published in the Journal of Consumer Behavior, defined personalized pricing, or customized pricing, as “basing prices on individual consumers’ unique purchase patterns, rather than more typical bases for changing […]

As price wars heat up, retailers should focus on localized, targeted discounts | Food Dive

As price wars heat up, retailers should focus on localized, targeted discounts | Food Dive

According to a recent survey conducted by consulting firms Bain & Company and ROI Consultancy Services, good value and low prices are the first and third most important attributes shoppers look at when selecting a supermarket. Clearly, a lot of consumers are closely scrutinizing those price tags. And in a competitive industry that’s increasingly migrating […]

So How Did the Pricing Test Work Out? | Ozar

So How Did the Pricing Test Work Out? | Ozar

I’m not sure yet how much of the split is due to lower pricing – maybe people are buying the $39 plan because they see it as more affordable. It’s priced that way because there are less training videos for that plan, but the plan’s popularity hints that maybe I should get my butt in […]

Pricer’s Points: This Map Ranks The Affordability Of Houses In Major U.S. Cities (Relative To Income) | Anastasia Ivanov

Pricer’s Points: This Map Ranks The Affordability Of Houses In Major U.S. Cities (Relative To Income) | Anastasia Ivanov

Using median income data from the U.S. census and median home prices from Zillow, this map shows how many years of median income it costs to purchase a median house in each of these cities. Based on this calculation, Detroit is the most affordable city because the median home price is only 1.5 times the […]

Pricer’s Points: Buying A Big House Comes With Big Hidden Costs | Anastasia Ivanov

Pricer’s Points: Buying A Big House Comes With Big Hidden Costs | Anastasia Ivanov

You have to consider all the angles before buying a home. While owning big beautiful home might be your dream, the cost of owning one over 30 years can quickly turn it into a nightmare. It’s important not to let short-term decisions impact long-term financial goals like retiring early or saving for your child’s education. […]

Amazon and Walmart are in an all-out price war that is terrifying America’s biggest brands | Recode

Amazon and Walmart are in an all-out price war that is terrifying America’s biggest brands | Recode

Last month, Walmart gathered some of America’s biggest household brands near its Arkansas headquarters for a tough talk. For years, Walmart had dominated the retail landscape on the back of its “Everyday Low Price” guarantee. But now, Walmart was too often getting beaten on price. So company executives were there, in part, to reset expectations […]

The Future of Retail: Electronic Shelf Labels Market Will Increase 10-Fold in Next Five Years | Yahoo! Finance

The Future of Retail: Electronic Shelf Labels Market Will Increase 10-Fold in Next Five Years | Yahoo! Finance

OYSTER BAY, New York, March 28, 2017 /PRNewswire/ — As retailers increasingly struggle to effectively match online pricing, digitize their physical stores, meet new order fulfillment models, and streamline the shopping experience, electronic shelf labels (ESLs) are gaining market momentum. ESLs will hit the mass market and accrue more than $4 billion in global revenues by […]

The Relentless Quest For Low Prices | Forbes

The Relentless Quest For Low Prices | Forbes

According to PricewaterhouseCoopers’ latest report, price is the No. 1 factor that motivates purchases. Shoppers are relentless in their search for affordability, scouring the web to research and compare prices. Meanwhile, competitive pricing is unsustainable long-term as retailers compete with the flurry of new entrants in the onslaught of e-commerce disruption. Our recent retail survey found 64% […]