OnDemand WTP Pricing Research

Tag: Pricing Science

Fostering Transparency In The Pharmaceutical Market | Forbes

Fostering Transparency In The Pharmaceutical Market | Forbes

In response to the problem of rising list prices for drugs, elected officials continue to propose counterproductive reforms. Whether it is importing drugs from Canada or indexing U.S. drug prices to the prices charged in other countries, these policies will make the current bad situation worse because they fail to understand the disincentives that are […]

Drug pricing reforms will disrupt cancer care for millions | TheHill

Drug pricing reforms will disrupt cancer care for millions | TheHill

From dinner tables to the halls of Congress, the price of prescription drugs has recently dominated conversations across the country. Last year, President Trump unveiled the American Patients First blueprint to reduce the costs of prescription drugs and limit out-of-pocket costs for American consumers. In an effort to address drug costs, President Trump and Health and Human […]

Recent Drug Recall Prompts Possible Price Gouging Attempt | Axcess News

Recent Drug Recall Prompts Possible Price Gouging Attempt | Axcess News

Drug manufacturers Teva Pharmaceutical and Prinston Pharmaceutical were recently forced to recall the important drug valsartan after the Food and Drug Administration determined that the blood pressure medication might contain carcinogens. Drug manufacturer Alembic Pharmaceuticals was not affected by the recall, as its own version of the medication was not found to contain the same […]

Drug Maker Rolls Out a Price Transparency Policy | ThinkAdvisor

Drug Maker Rolls Out a Price Transparency Policy | ThinkAdvisor

Johnson & Johnson appears to have listened to President Donald Trump’s State of the Union Address Tuesday. Trump, in a portion of his speech devoted to health care, called on pharmaceutical companies to reveal “real prices” – presumably a reference to an administration proposal that would require drugmakers to show the full sticker price, or […]

Why Does A Once-Free Drug Now Cost $375,000 A Year? | Care2 Causes

Why Does A Once-Free Drug Now Cost $375,000 A Year? | Care2 Causes

Senator Bernie Sanders is taking on a large pharmaceuticals company and demanding to know why a life-saving drug for a rare condition has seen its price increase by hundreds of thousands of dollars. Sanders, who has made the problem of drug pricing a major focus of his time in the Senate, released a letter dated February 4 and […]

Clarity in DTC TV ad drug pricing | Medical Marketing and Media

Clarity in DTC TV ad drug pricing | Medical Marketing and Media

With the government’s recent directive that drug companies must include the prices of prescription medicines in DTC television ads — and PhRMA’s new guidelines for its members — transparency around cost is a critical priority moving into 2019. But disclosing these prices without context may prevent consumers from seeking medical care, according to PhRMA’s recommendation […]

J&J to disclose list prices in TV drug ads | BioPharma Dive

J&J to disclose list prices in TV drug ads | BioPharma Dive

Dive Insight: The Trump administration’s ambitions around regulating drug pricing came into focus last year, beginning with a policy blueprint unveiled in May 2018 that was soon followed with specific, though preliminary, proposals. In mid-October, the Department of Health and Human Services unveiled a plan that, if finalized, would require drug companies disclose list prices […]

How Team Trump is bringing drug prices down | NY Post

How Team Trump is bringing drug prices down | NY Post

When you go out and make a major purchase for yourself or your family, do you ever do it without first knowing what it’s going to cost you? Of course not. Yet that is what our health care system asks of millions of Americans every day, when they make health care decisions without knowing what […]

How Is AI Is Empowering Sales | CIO Applications

How Is AI Is Empowering Sales | CIO Applications

Companies are using artificial intelligence and Machine Learning in all possible ways to advance their businesses. AI monitors a customer’s online activity to predict and suggest certain products which are relevant to the customer. Companies need to identify the different types of data sets that can be combined to portray the complete picture of the customer […]

At least four pharma CEOs to testify at Senate drug pricing hearing | Reuters

At least four pharma CEOs to testify at Senate drug pricing hearing | Reuters

Sanofi CEO Olivier Brandicourt currently serves as chairman of drug industry lobby group PhRMA. Bristol-Myers CEO Giovanni Caforio is the group’s chairman-elect. Albert Bourla, who became Pfizer CEO last month, will represent the largest U.S. drugmaker at the hearing. The United States, which leaves drug pricing to market competition, has higher prices than in other […]