SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: Pricing Strategy

Boost profits with these 3 insights into pricing psychology | GrowthLab

Boost profits with these 3 insights into pricing psychology | GrowthLab

Con Dowler is an entrepreneurial nomad. He travels often, launching businesses wherever he lands. He and his business partner have opened bars, restaurants, and hostels in Spain, Argentina, and Guatemala — always on a shoestring budget so they can recoup their investments quickly. His typical approach is to spend a couple years luring in crowds, […]

Public call for cheaper flights | Port Lincoln Times

Public call for cheaper flights | Port Lincoln Times

Mr Pearson said the council charged an $8.80 passenger levy which covered the infrastructure and administration of the airport and it was among the lower levies in the state. He said as part of the council’s strategy, it would liaise with the airlines to see what could be done in relation to ticket prices. Facebook comments responding […]

Dynamic pricing comes to Australian cinemas | Film Journal International

Dynamic pricing comes to Australian cinemas | Film Journal International

I was sitting in a large cinema a few days before the Academy Awards watching La La Land. There were only six people in the cinema, including me. So it came as no real news to me that the average cinema seat occupancy rate in Australia is 16%. An Australian couple, Shane Thatcher and Sonya Stephen, […]

Pricing strategies for startups | Telangana Today

Pricing strategies for startups | Telangana Today

I’m sure we have all heard of that fraud where tourists walk into a restaurant, order some basic food item-dosa, idli kind of thing-and are presented with a bill for thousands at the end of it. And the swindlers at the restaurant claim that the tourists should have checked the prices on the menu before […]

Discussion: How Hype and Greed Are Ruining Chinese Bike-Sharing (i.e., Mobike and Ofo) | Jeffrey Towson

Discussion: How Hype and Greed Are Ruining Chinese Bike-Sharing (i.e., Mobike and Ofo) | Jeffrey Towson

During the 2007 financial crisis, former Citigroup CEO Charles Prince famously said: “When the music stops, in terms of liquidity, things will be complicated. But as long as the music is playing, you’ve got to get up and dance.” Looking at the bike-sharing business in China today, you see a lot of such dancing. You […]

Apple ‘Underpricing’ Strategy for AirPods, Apple Watch: Analyst | Fortune

Apple ‘Underpricing’ Strategy for AirPods, Apple Watch: Analyst | Fortune

Apple has long been viewed as a “luxury” device maker with high prices. But now one analyst believes the company is changing its tack. The tech company has engaged in an “underpricing” strategy with its AirPods wireless earbuds and Apple Watch smartwatch, Above Avalon analyst Neil Cybart said this week. He believes Apple’s AirPods, which […]

The Quick-and-Dirty Pricing Guide for New Writers | Command Copywriter

The Quick-and-Dirty Pricing Guide for New Writers | Command Copywriter

Finally! You’ve got a live one. A marketer or other professional who wants you to write something for them, and now they want to know how much it’s going to cost. ACK. Is there anything anyone hates more than deciding what to charge? No, no there is not. If it’s any help at all, everyone […]

The Curious State of Apple Product Pricing | Above Avalon

The Curious State of Apple Product Pricing | Above Avalon

As Apple pushes deeper into luxury brand territory, the company is making its products more accessible through lower pricing. At $159, Apple is underpricing AirPods. The same can be said for Apple Watch, priced at $269. In just ten years, we have moved from the “Apple Tax” days, when Apple was accused of pricing products artificially […]

Three-tier pricing in effect as Hillside Festival eyes change | GuelphMercury.com

Three-tier pricing in effect as Hillside Festival eyes change | GuelphMercury.com

The situation got a lot worse in 2016, with Hillside estimating it sold 58% of its weekend passes, almost all of its Saturday passes, two-thirds of its Sunday passes and under one-third of its Friday evening passes. For 2017, Hillside is trying a new pricing strategy — a three-tier, step-up pricing system that has seen […]

Outlets at Shanghai airports, Disneyland move to fair pricing | Easy Branches

Outlets at Shanghai airports, Disneyland move to fair pricing | Easy Branches

MORE than 60 chain stores and restaurants in Shanghai’s two airports and Disneyland on Wednesday vowed to keep prices on par with those in their other outlets in the city, following pressure from Shanghai’s price regulator. The Shanghai Development and Reform Commission said that it had received a great deal of consumer complaints that dining […]