OnDemand WTP Pricing Research

Tag: Pricing Tactics

Discounting Remains Most Popular Pricing Strategy: Report | Twice.com

Discounting Remains Most Popular Pricing Strategy: Report | Twice.com

Discount pricing remains the most popular pricing strategy among retailers, a new study shows, although product bundling and “belowcompetition” pricing are employed nearly as frequently. The report, by Gartner subsidiary Software Advice, also found that most retailers use more than 10 pricing strategies in their go-to-market plans, and that more than half use software to […]

Pricing News Daily > 12/2/14

Pricing News Daily > 12/2/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, and pricing […]

Maximizing Revenue – Pricing tips for the New Year | The Miami Herald

Maximizing Revenue – Pricing tips for the New Year | The Miami Herald

Well, another year’s flown by. Those of us who are professional service providers are in the annual December sprint to wrap up projects, close the books, and carve out a few precious days to spend with family and friends. It’s also time to start looking ahead to 2015, to new beginnings, and to new ways […]

Pricing News Daily > 8/21/14

Pricing News Daily > 8/21/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: The PricingBrew Journal Whether you’re in sales, marketing, product management or a pricing professional, it’s important to stay up-to-date on the latest […]

Remember the 5 Cs of Pricing | Strategic Pricing

Remember the 5 Cs of Pricing | Strategic Pricing

Setting prices can be both simple and complicated.  It is simple in that your customer wants to know, “How much does this cost?” or “what is the price per unit of these items?”  It is also simple if you rely on rules of thumb like “cost + 25%.”  However, it is complicated, because those simple […]

Pricing News Daily > 8/1/14

Pricing News Daily > 8/1/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Asia Pricing Professionals Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the […]

Expert Insight – Petroleum Retailers’ Race for Volume, Part 1 – Pricing | CSPnet

Expert Insight – Petroleum Retailers’ Race for Volume, Part 1 – Pricing | CSPnet

In our high-performance race-car analogy, is pricing the engine? The chassis? Or the steering wheel? To me, it’s a turbo charger, a small but powerful and vitally important “part” of the volume machine. Pricing is a tactic that is best used in short bursts. It may be used frequently to course correct and get volume back […]

This Week in Pricing > 3/1/14

This Week in Pricing > 3/1/14

Top Headlines 6 Reasons Why Discounting is Destroying Your Sales (And What to do Instead) | HubSpot 4th Secret to Selling at Full Price: Be Prepared to Walk Away | The Sales Hunter When the Minimum Wage Goes Up, the Menu Price Also Rises | BusinessWeek Priceline for landlords may determine your apartment’s next rent […]