Tag: Pricing Tips

Pricer’s Points: Resist Excessive Price Discounting in B2B SaaS – Standing on the Shoulders of Giants | Mrinal (MG) Gurbaxani

Pricer’s Points: Resist Excessive Price Discounting in B2B SaaS – Standing on the Shoulders of Giants | Mrinal (MG) Gurbaxani

As explored in the last post, SaaS companies should learn from their experienced B2B counterparts to strive for value-based pricing and avoid spiralling into a price war. So how exactly does a modern SaaS company stand on the shoulders of these B2B pricing giants? The short answer: Don’t tolerate being treated as a commodity – prove differentiated […]

Pricer’s Points: B2B SaaS Pricing: New dog, old tricks? | Mrinal (MG) Gurbaxani

Pricer’s Points: B2B SaaS Pricing: New dog, old tricks? | Mrinal (MG) Gurbaxani

They say you can’t teach an old dog new tricks, but what about teaching a new dog new tricks? SaaS companies have become the darlings of innovation, embracing the latest technology platforms, new business models and modern marketing strategies – then why are these “new dogs” adopting outdated pricing practices that their traditional industry peers have […]

Halloween spending will hit a record high. Here are a few tricks to save. | USA Today

Halloween spending will hit a record high. Here are a few tricks to save. | USA Today

1. Costumes Tis the season for costly costumes. Americans are expected to shell out around $3.4 billion on Halloween attire. Men, on average, spend more than women. ($96 vs. $77.) But before you pull a Wednesday Addams and dress like everyone else, here are a few tips for frugal shoppers. Pop-up shops and Halloween-themed stores […]

Five Ways to Avoid Overpaying for Your Next Flight | Money

Five Ways to Avoid Overpaying for Your Next Flight | Money

2. Constantly Check Airfares While it’s nearly impossible to monitor airfares constantly, it’s important to set up some type of price-tracking system in order to nab the best airfares. There was a time when airlines had actual people adjusting the prices, but now they’ve automated all of that. So you also need automation on your […]

10 Tips From Power Tool Masters | Hardware Retailing

10 Tips From Power Tool Masters | Hardware Retailing

Tip 2—Build a reputation for low prices. Go with low prices—that’s the reason Andrews is able to pull in such high sales numbers during his annual tool sale. He’s willing to lose margin dollars and sell his tools below big-box prices just so he can get customers in the door. “I’m selling these tools cheaper […]

Procurement strategies & dynamic pricing | Buying Business Travel

Procurement strategies & dynamic pricing | Buying Business Travel

Is the price right? In any case, there is evidence to suggest that companies are not always getting access to their negotiated rates with hotels. Research by hotel booking specialist HRS and the Global Business Travel Association (GBTA) found that around 25 per cent of negotiated rates were listed incorrectly on systems or did not […]

17 Experts Share Their Tips on Video Production Pricing | Filmmaking Lifestyle

17 Experts Share Their Tips on Video Production Pricing | Filmmaking Lifestyle

If there’s one subject that I get asked for an article on more than any other, it’s pricing. Video production pricing is a complex subject and there are many angles to come at it from. Imagine this: you’ve scored a victory in getting that ideal client talking to you. You’ve pitched an idea and the […]

Shaping audience behaviour: RSNO’s pricing strategy | ArtsProfessional

Shaping audience behaviour: RSNO’s pricing strategy | ArtsProfessional

Working in a multi-city and multi-venue environment requires an approach to pricing that is adaptable in the different marketplaces in which we operate. Pricing is therefore viewed as a flexible tool that helps us achieve the central and multiple imperatives of the organisation: generate revenue, encourage attendance, reach new audiences, offer new experiences and promote […]

How To Beat the Airline Pricing Model | Boomer Travel Patrol

How To Beat the Airline Pricing Model | Boomer Travel Patrol

Go Non-Refundable and Travel Insure For those of you who book Refundable Airline Tickets, take a look at this Airline Ticket Hack from AardvarkCompare.com – Go Non-Refundable and Travel Insure – Your flight price has dropped by up to 70%. If you are even thinking about buying a refundable ticket, then do the math on […]

HBCU Money™ Business Book Feature – Confessions of the Pricing Man: How Price Affects Everything | HBCU Money

HBCU Money™ Business Book Feature – Confessions of the Pricing Man: How Price Affects Everything | HBCU Money

The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their […]