SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: Product Bundling

Eight pricing strategies that drain your wallet | The Star Online

Eight pricing strategies that drain your wallet | The Star Online

THERE are many different pricing strategies that all attempt to do the same thing: to make you voluntarily spend as much money as possible. Below are eight pricing strategies that are used against your wallet. 1. The number “9”is a very powerful psychological number: many would perceive something which costs RM199 as much cheaper than […]

Maximizing revenue: Pricing lessons from South Florida’s best value meal | Miami Herald

Maximizing revenue: Pricing lessons from South Florida’s best value meal | Miami Herald

You might not have given it much thought, but odds are you’re part of a company’s smart bundled pricing strategy. I know I am. I really wanted blind spot detection in my new Subaru, so I bought that option as part of a bundle that included pre-collision braking, lane sway warning and adaptive cruise control. […]

Expect T-Mobile to Continue Inflicting Pain on Verizon and AT&T | The Street

Expect T-Mobile to Continue Inflicting Pain on Verizon and AT&T | The Street

With the company charging $70 per month for 1 unlimited line, $100 for 2 lines and $160 for 4 lines — and with taxes and fees included as of January — T-Mobile’s unlimited pricing still undercuts that of its larger rivals. Not counting taxes/fees, Verizon charges $80 per month for 1 line, $140 for 3 […]

Why T-Mobile’s All-In Pricing Strategy Could Pay Off | Forbes

Why T-Mobile’s All-In Pricing Strategy Could Pay Off | Forbes

More Customers Could Migrate Towards The One Plan, Offsetting Fee Revenue Losses The T-Mobile One unlimited plans, which T-Mobile launched late last year to replace its tiered data plans, were priced slightly higher than the company’s existing base plans. For instance, a tiered plan with 6 GB of data and 4 lines cost $120 versus […]

PS4, Xbox One Christmas Deals Start from $249; Cheap Game Bundles include ‘Battlefield,’ ‘Uncharted 4,’ ‘Minecraft’ | University Herald

PS4, Xbox One Christmas Deals Start from $249; Cheap Game Bundles include ‘Battlefield,’ ‘Uncharted 4,’ ‘Minecraft’ | University Herald

PS4 Christmas Deal 2016 Leading to Christmas, Sony drops PS4 price and now the console sells for $249. The Pro variant is apparently still sold at the same price, $399, as it is considered a new hardware. Best Buy is ahead of the other retailers in bringing the Christmas deals in town. It offers attractive […]

Decoy Effect: Sell Bigger And Better | TwoFeet Marketing

Decoy Effect: Sell Bigger And Better | TwoFeet Marketing

While most people think that increased time spent prospecting and selling will earn you more profit, the truth is, that there are numerous tactics to profit maximisation. Cost efficiency exercises and rising prices are two, easy to implement, strategies. Another two are pricing strategy analysis and using the decoy effect to encourage customers to buy […]

Does Sprint have strategy for long-term revenue growth | TelecomLead

Does Sprint have strategy for long-term revenue growth | TelecomLead

Sprint also reported consolidated revenue growth (3.4 percent year-to-year) for its first quarter since 1Q14, thanks to higher equipment revenue generated through its leasing and EIP program. However, Sprint remains unable to increase wireline revenue, and wireless service revenue remains in decline due to lower ARPU stemming from the company’s aggressive pricing strategies. Sprint has […]

Echo Dot – Product Unbundling Done Right | Iterative Path

Echo Dot – Product Unbundling Done Right | Iterative Path

The opposite of product unbundling is throwing in every feature and  a connected kitchen sink (of course IoT) because we think that is the right technological solution. This is what I call the upside down product development. This leads to cars with Wifi hotspot, fridges with tablet functionality and toasters with radios. For product unbundling there […]

Package Your Services: You are priceless | Eyes Wide Open Life

Package Your Services: You are priceless | Eyes Wide Open Life

#3. Use your marketing to educate, educate, educate and give people an easy way to get your now named and highly valuable initial meeting for free or at a significant discount. For example, if I served folks one-to-one, I would offer a pricing and packaging strategy session or Money Map Life and Income Planning Session […]

3 Surprising Pricing Strategies, Backed By Brain Science | Wilde Agency

3 Surprising Pricing Strategies, Backed By Brain Science | Wilde Agency

It’s not easy to get people to part with their money. And there may be a very good reason for that. Social scientists have found that paying for something activates the same part of our brain that physical pain does. It can literally hurt to spend money. Fortunately, if you know some of the decision […]