Tag: Product Pricing

UnionTech to grow commercial usage of SLA 3D printing | TCT Magazine

UnionTech to grow commercial usage of SLA 3D printing | TCT Magazine

In addition to applications, UnionTech has also announced its strategy to grow the commercial use of stereolithography. With its PILOT commercial series of industrial grade stereolithography equipment, priced at under 100,000 Euros, UnionTech says it is targeting the “commercial user who is currently priced out of access to one of the most widely used and […]

Tire Dealer Processing Expands Nationwide | Modern Tire Dealer

Tire Dealer Processing Expands Nationwide | Modern Tire Dealer

The company says it brings a “complete refresh” to the way that credit card processing is historically done. Typically, the credit card processing company adds a per transaction fee plus a percentage onto every transaction. This means that the processing company is getting a slice of the store’s bottom line profits. The bigger the sale, […]

Novartis pushes for new pricing strategy in Japan | Dominion Funds

Novartis pushes for new pricing strategy in Japan | Dominion Funds

Swiss pharmaceutical giant Novartis is urging Japan to consider a new pricing model for medicines that link payment to patient outcomes. This is not new ground for Novartis: the company has experimented with similar pricing strategies elsewhere, and has been amongst the most innovative players in the sector when it comes to thinking about how […]

Only time will tell if an Omnichannel strategy will emerge for Taneira or not: Titan Business Head | Indiaretailing.com

Only time will tell if an Omnichannel strategy will emerge for Taneira or not: Titan Business Head | Indiaretailing.com

What is your brand’s pricing strategy? Our pricing strategy is comparable with pricing in the market for similar products – handwoven and pure fabrics. We have a large range of products in all price bands, starting at Rs 1500 for formal/daily wear, while a large part of our range is from Rs 4000-8000 for festive […]

India – Pricing | export.gov

India – Pricing | export.gov

When formulating key strategies and making decisions about product pricing for the Indian market, it is important to remember that simple conversion of U.S. dollar prices to Indian rupees will not work in most cases.  Also, the assumption that a latent niche market for premium products exists has often resulted in low sales volumes and […]

Novartis price dilemma over $21,000 drug | The Austrailian

Novartis price dilemma over $21,000 drug | The Austrailian

Novartis recently discovered that a drug it sells for a group of very rare diseases could be used to treat a much more common ailment. There is just one problem: its $US16,000-per-dose ($A21,000) price tag. The drug, called ACZ885, is already sold under the brand name Ilaris for certain rare inflammatory disorders affecting a very […]

Potash Prices: Will Marketing Cooperatives Rebalance the Market? | Economic Calendar

Potash Prices: Will Marketing Cooperatives Rebalance the Market? | Economic Calendar

These marketing cooperatives negotiated “fair” prices for potash and would hold out on sales until sellers would be willing to pay an adequate amount. This strategy was undertaken so potash producers could get a good price for potash, which is particularly expensive to mine. Buyers, on the other hand, said the market was a monopoly. […]

Controlling price erosion in the omnichannel shopping environment | GFK

Controlling price erosion in the omnichannel shopping environment | GFK

While eroding prices of technical consumer goods may excite the increasingly savvy and deal seeking Connected Consumer, they can be a big problem for product manufacturers and their retailers. Lower prices mean lower margins, and in today’s evolving omnichannel environment, it’s important to understand which promotions with which retailers bring back the highest ROI, as […]

Importance Of Pricing In Marketing Strategy | IMSoup

Importance Of Pricing In Marketing Strategy | IMSoup

Price is the amount of money charged for a product or service. It is a value a consumer is willing to exchange for the benefit of owning or using a product or service. Most customers equate the price they pay with the value of the product they get in return for the amount. Pricing has […]

Why marketing should own pricing | Campaign Asia

Why marketing should own pricing | Campaign Asia

Setting the right price is one of the best ways to positively impact a company’s bottom line. Yet, price setting is not always top-of-mind, nor is it owned by a single department within a company. This holds true across industries, whether it is consumer goods, healthcare, telecom, finance or technology. Sometimes marketing takes responsibility for […]