OnDemand WTP Pricing Research

Tag: promotional pricing

Elon Musk Teases Tesla Pickup Pricing | 4x4AT Blog

Elon Musk Teases Tesla Pickup Pricing | 4x4AT Blog

Elon Musk has been making some bold claims about his upcoming all electric Tesla pickup. Elon has stated that Tesla are aiming to keep their pickup, that is set for an unveiling later this year, at under $50,000. Elon stated that “We don’t want it to be really expensive. I think it has got to […]

Verizon now sells a $100 tracking device with one year of free service | The Verge

Verizon now sells a $100 tracking device with one year of free service | The Verge

Verizon today launched sales of the $99.99 Verizon Smart Locator, a tiny device that can be kept with your keys, bag, or other possessions (or pets) that you never want to lose. Similar to the Samsung SmartThings Tracker that AT&T sells, Verizon’s new gadget uses a combination of Bluetooth, GPS, Wi-Fi-based positioning (WPS), and LTE […]

How to Price a Product | TheStreet

How to Price a Product | TheStreet

One of the toughest decisions for any business is how much to charge for their product or service. This is a decision that can have a profound impact on the success or failure of the business. Here are 10 ways to price your product or service. How to Price a Product: 10 Ways 1. What Does […]

Tesla updates design studio to be more transparent about pricing | Electrek

Tesla updates design studio to be more transparent about pricing | Electrek

Tesla has updated the way it displays pricing on its online design studio to be more transparent about pricing before incentives and gas savings. Over the years, Tesla has gone back and forth on a somewhat controversial way of displaying prices on its online configurator by prominently showing the price after gas savings and other […]

How Beyond Meat Prices Compare With Real Beef | Barron’s

How Beyond Meat Prices Compare With Real Beef | Barron’s

Alternative-meat producers such as Beyond Meat focus on beef replacements, because steak costs more than, say, chicken. It’s like a Tesla strategy for the grocery store—go upmarket first. Maintaining the current price premium for vegetable-based protein is important for faux-meat stocks, but it could slow demand growth for faux-meat products. Protein prices—as is the case […]

Why You Consistently Overvalue Your Products and Yourself: The Endowment Effect | Forbes

Why You Consistently Overvalue Your Products and Yourself: The Endowment Effect | Forbes

The endowment effect leads you to overvalue an object, simply because you own it.  If you sell the object, you will most likely overprice it.  However, the price you would pay for that object (if it was not yours already) is substantially lower.  Your willingness-to-accept (WTA) price is significantly higher than your willingness-to-pay (WTP) for that […]

Tesla drops Model S and X standard range pricing by around $10,000 | The Driven

Tesla drops Model S and X standard range pricing by around $10,000 | The Driven

Electric vehicle maker Tesla has yet again adjusted its pricing, this time to the Model S and X. In March, the EV maker significantly slashed the costs of all variants of the Model S and X by up to 33% in some cases. This followed the removal of the 75kW battery variants in January, leaving […]

Tesla changes Full Self-Driving pricing again, tries to simplify it | Electrek

Tesla changes Full Self-Driving pricing again, tries to simplify it | Electrek

Tesla is again changing the pricing of its Full Self-Driving package, which is now the same price whether you order it now or later during your ownership of the vehicle. The automaker hopes that the structure is simpler, but it still warns that the price may increase. Last month, Elon Musk claimed that Tesla vehicles are […]

Uber and Lyft Drivers Manipulate Surge Pricing | The Drive

Uber and Lyft Drivers Manipulate Surge Pricing | The Drive

Lyft went public. Then Uber. Measures meant to illustrate that the rideshare companies were ready to leave the security of Silicon Valley and enter reality. Yet, the two IPOs fell flat on their respective faces. Each company’s stock price has tumbled and investors have quickly realized that an ever-growing ridership doesn’t necessarily equate to a […]

Uber and Lyft drivers at a DC airport trigger surge pricing by turning off apps at the same time | Daily Mail Online

Uber and Lyft drivers at a DC airport trigger surge pricing by turning off apps at the same time | Daily Mail Online

Drivers for Uber and Lyft admit to manipulating the ride sharing apps so that customers will have to pay for a price surge. A group of up to 150 drivers routinely use the trick while waiting in the parking lot for passengers at Reagan National Airport in Arlington, Virginia. The drivers artificially inflate the fare […]