OnDemand WTP Pricing Research

Tag: rental car pricing

Florida has settled with Dollar/Thrifty over misleading rental car fees. Here’s how to file a claim. | Tampa Bay Times

Florida has settled with Dollar/Thrifty over misleading rental car fees. Here’s how to file a claim. | Tampa Bay Times

The allegations against Dollar Thrifty Automotive Group, the companies’ parent group, revolved around how they charged their rental car customers who passed through cashless tolls. The companies charged a $15 fee each time, up to a maximum $105. And an optional service, known as PlatePass, cost $10.49 for each day of the rental period, regardless […]

Super Bowl LIII: AirBNB accused of price gouging | The Atlanta Voice

Super Bowl LIII: AirBNB accused of price gouging | The Atlanta Voice

Eleven days remain until kickoff at Super Bowl LIII and many fans of the New England Patriots and Los Angeles Rams are scurrying for last-minute bookings for the big game. While most popular hotels are sold out, AirBNB hosts are looking to cash in on Super Bowl fever. According to a report by AirnbnbWatch, an affordable […]

Hundreds of customers left without a car after Big Island rental | KITV Channel 4

Hundreds of customers left without a car after Big Island rental | KITV Channel 4

KONA, Hawaii – Imagine booking your rental car, thinking you’re all set for your vacation, only to be told the company’s sold out when you get there. That’s what happened to an estimated 200 or 300 Budget Rent a Car customers, after a massive shortage in December. The Big Island’s tourism board says now, dozens […]

Using a backtest to choose Dynamic Pricing software | Perfect Price

Using a backtest to choose Dynamic Pricing software | Perfect Price

Dynamic Pricing software takes data and turns it into actionable real-time prices. At Perfect Price, we’ve learned a lot about how executives assess and decide on using our software. We think this process could work well for evaluating any software that an enterprise is trusting to make decisions on its behalf. The problem As a […]

What you don’t know about Netflix’s price increase | Perfect Price

What you don’t know about Netflix’s price increase | Perfect Price

Netflix raised prices $2 yesterday, and as a direct result, their shares added 6.5%. As a CEO, CFO, or controlling shareholder, wouldn’t it be nice to do the same thing? Add $2 to prices and add $9.5 billion to your market capitalization? Move over Warren, I get the cover shot on Barron’s this month. Netflix […]

Revealed: How car rental companies are charging customers for pre-existing damage – and not actually repairing vehicles | Independent

Revealed: How car rental companies are charging customers for pre-existing damage – and not actually repairing vehicles | Independent

Volkswagen Group Ireland, which leases vehicles to a number of major car rental companies, said: “The agreements that we have with car rental companies tend to vary depending on the rental company and brand, but generally, we charge the car rental company a set price per car as a default to cover acceptable damage, but […]

Turo app lets you rent out your car | CBS News 8

Turo app lets you rent out your car | CBS News 8

Angelina Rich loves to drive her Jeep Wrangler and so do other people. Her Jeep is one of 350,000 cars listed on the app Turo. The app allows users to list their cars or trucks for rent. Customers then log-in and find the ride that fits their taste and trip. For Rich it was a […]

Dynamic Pricing: The Secret Weapon Used By The World’s Most Successful Companies | Forbes

Dynamic Pricing: The Secret Weapon Used By The World’s Most Successful Companies | Forbes

Uber, Amazon and Airbnb all have one thing in common — aside from rapid growth, creating entirely new markets and crushing their competition. All three price dynamically using advanced artificial intelligence (AI) and machine learning. Leading companies know that in today’s digital marketplace, dynamic pricing is a key driver for growth and success. But what […]

The Ultimate Guide to Pricing Strategy (eBook) | Perfect Price

The Ultimate Guide to Pricing Strategy (eBook) | Perfect Price

Learn dynamic pricing strategies from companies like Amazon and Uber.  “This is the playbook to add strategy and measurement to your pricing and promotions.” –Dustin Robertson, CMO Vegas.com and former CMO, Backcountry.com In this book you will learn: How AI is changing pricing. Top pricing pitfalls nearly every company falls into. How to assess your current strategy. How to influence […]

Artificial intelligence is “steroids for business” | Perfect Price

Artificial intelligence is “steroids for business” | Perfect Price

After interviewing key industry CEOs, Jim Kramer of Mad Money thinks that AI is “like steroids for businesses”. Here’s 2 simple reasons why he’s right. Companies using AI for pricing dramatically outperform rivals In experiments we have done, companies using AI to manage their pricing increase revenue by 10-20% and profit by as much as […]