SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: Retail

Pets at Home – Prioritising pricing | Hargreaves Lansdown

Pets at Home – Prioritising pricing | Hargreaves Lansdown

Another possible explanation is that customers are migrating to online retailers. In the big bad world of the internet, Pets is by no means a big fish and online competitors are much more dangerous than the independent stores the group has made light work of. May’s full year results showed this side of the market […]

What You Should Have Asked Your Teachers About Pricing Policies In Marketing | Medium

What You Should Have Asked Your Teachers About Pricing Policies In Marketing | Medium

Pricing is considered one of the four basic elements of the marketing mix, together with product, place, and promotion. It is probably the least attractive element of the four in terms of marketing. The bulk of the marketing efforts goes to product and promotion before turning to pricing. However, the price is a rather flexible […]

J.Crew’s New Strategy: Slashing Prices | Racked

J.Crew’s New Strategy: Slashing Prices | Racked

Remember when J.Crew was trying to push $500 lace jogging pants, $800 skirts, and $1,900 sweaters? Those days are over. The company is slashing prices in an attempt to tackle slumping sales and counter waning customer interest. Its most recent catalogue explicitly alerts customers to its newly affordable prices. “The perfect dress, the perfect price,” […]

Carpet firm rapped by advertising watchdog | Insider Media Ltd

Carpet firm rapped by advertising watchdog | Insider Media Ltd

A South Yorkshire carpet retailer has been rapped for a misleading advert over its pricing strategy. A radio ad for Wilsons Carpets heard in December 2016 stated “Our every-day low prices are always lower than anyone else, sale or no sale, any day of the year! That’s what we mean by our price guarantee.” However, […]

California Burlington Coat Factory Deceptive Pricing Class Action Settlement | Top Class Actions

California Burlington Coat Factory Deceptive Pricing Class Action Settlement | Top Class Actions

Burlington Coat Factory of California LLC has agreed to settle a class action lawsuit alleging it used deceptive “Compare” reference prices on price tags which led customers to believe they were receiving a bargain over the same merchandise sold at other retailers. If you purchased items from a Burlington Coat Factory store in California or […]

Law Professor: Online Shopping Growth Has Upped Price-Fixing Threat | Tennessee Today

Law Professor: Online Shopping Growth Has Upped Price-Fixing Threat | Tennessee Today

Online retailers have long employed a dynamic pricing model that’s now making its way to traditional retail stores. Through the use of artificial intelligence software, retailers gauge when to raise or lower prices based on shoppers’ spending habits and when they are more likely to buy. This shift to implement pricing algorithms should raise concerns […]

What does your pricing strategy say about your company? | Born2Invest

What does your pricing strategy say about your company? | Born2Invest

With everybody looking for the next deal, it may make sense to lower your price to reach a wider variety of people – but this could prove harmful in ways that you hadn’t considered. Your pricing strategy is an important part of your brand and tells clients and prospective clients more about your company than […]

Manufacturers Prioritise Direct-to-Consumer eCommerce stores as They Accelerate Their Approach to Selling Online | MilTech

Manufacturers Prioritise Direct-to-Consumer eCommerce stores as They Accelerate Their Approach to Selling Online | MilTech

In addition, there are further challenges of working with Amazon, respondents named three in particular: the ability to manage product reviews, concerns around fulfilment, and the ability to control their own pricing strategy. WBR conducted research with 130 senior decision makers at major manufacturers in Europe and the USA. Survey respondents included; VPs, Heads of […]

Dynamic fuel pricing: Dealers feel heat over increased risk, lower profits | Business Standard News

Dynamic fuel pricing: Dealers feel heat over increased risk, lower profits | Business Standard News

A fortnight into public sector oil companies offering dynamic fuel price change at five cities in the country, oil companies see no red flags, but dealers may be already feeling the heat. State run oil companies have been offering the dynamic fuel price model at five locations-Pondicherry, Chandigarh, Jamshedpur, Udaipur and Vishakhapatnam since May 1. […]

Will You Match Your Competitor’s Price? | Business2Community

Will You Match Your Competitor’s Price? | Business2Community

When it comes to pricing, there are countless strategies that companies rely on. Schools of thought vary on how to price for success, and entire books can and have been written on the subject. But the question for this post is a very basic one: Will you match your competitor’s price? This is a question […]