OnDemand WTP Pricing Research

Tag: SaaS Pricing

Venzee Introduces New Enterprise Pricing Model and Channel Partner Opportunities | Investing News Network

Venzee Introduces New Enterprise Pricing Model and Channel Partner Opportunities | Investing News Network

Enterprise License Pricing Changes New pricing features have been updated to reflect the growing industry adoption of Venzee. The “freemium” model has been removed, and pay-for-use basic, premium and enterprise licenses are in place. A small portion of the previous “freemium” users have converted to paying basic users. A basic license starts at US$79 per […]

PokerStars Announces Pricing Changes as of March 26 | PokerNews

PokerStars Announces Pricing Changes as of March 26 | PokerNews

PokerStars announced on its blog two changes to its fee structure in many of its multi-table tournaments (MTTs) as of March 26. The changes will effect lower-stakes and recreational players and not impact higher-stakes players. Starting on Monday, rake on all MTTs with a buy-in of less than $20 will increase while rake will decrease […]

Creating a Profitable Revenue Model: Go-To-Market Strategy, Pricing, and Presentation | CustomerThink

Creating a Profitable Revenue Model: Go-To-Market Strategy, Pricing, and Presentation | CustomerThink

Pricing and Presentation Models Here is where the options open up for you. Thirteen pricing and/or presentation models are listed below and this is not an exhaustive list. If one of these models doesn’t fit, perhaps it will spark another idea to help grow your revenue. Repackage your products to appeal to a new or […]

Are Cloud Companies Moving Away from Pricing Transparency?: eDiscovery Trends | JDSupra

Are Cloud Companies Moving Away from Pricing Transparency?: eDiscovery Trends | JDSupra

Last May, I wrote a post asking if pricing transparency is finally happening in eDiscovery.  Here’s an article where the trend seems to be reversing – at least for Software-as-a-Service (SaaS, aka cloud) companies in general.  And, what the heck is a SaaS “unicorn”? In his article on OpenView – Why SaaS Companies Are Moving […]

SaaS Pricing: Lessons from 4 pricing changes | Canny Blog

SaaS Pricing: Lessons from 4 pricing changes | Canny Blog

We launched Canny almost a year ago. During that time, we reached ramen profitability. We also changed our pricing four times. As a bootstrapped startup, we needed to monetize from the start. Not to mention, paying customers is a great signal for product-market fit. We knew pricing would be essential to get right. But this isn’t a […]

Why SaaS Companies are Moving Away from Pricing Transparency (and Why That’s a Bad Thing) | OpenView Labs

Why SaaS Companies are Moving Away from Pricing Transparency (and Why That’s a Bad Thing) | OpenView Labs

Back in June 2016, I reported on a relatively new phenomenon in SaaS: the rise of pricing transparency. We investigated pricing practices at 87 of the largest public and private software-as-a-service (SaaS) companies in the US. That study revealed that more than half of private SaaS unicorns (55%) were publishing their pricing online for the […]

Discussion: Ten Year’s Worth of Learnings About Pricing | Tomasz Tunguz

Discussion: Ten Year’s Worth of Learnings About Pricing | Tomasz Tunguz

Last week, I shared a presentation with an executive team at a large public SaaS company on everything I’ve learned about pricing. Here’s a summary of the frameworks and theory that I’ve aggregated over a decade of investing in startups. Why do we set prices? Setting aside the important reasons of generating revenue and maintaining […]

Four Ways To Avoid Vendor Lock-In When Moving To The Public Cloud | Forbes

Four Ways To Avoid Vendor Lock-In When Moving To The Public Cloud | Forbes

Today, the cloud market is dominated by a few mega-providers: Amazon, Google and Microsoft. On the surface, they deliver a similar looking set of infrastructure, with the virtual machine being the basic computational unit. Under the hood, however, there are important differences among them. While moving an application from one virtualization format to another is […]

The SaaS Trends You Need to Know for 2018 | OpenView Labs

The SaaS Trends You Need to Know for 2018 | OpenView Labs

Companies Pay Attention to Pricing (Finally) 2018 will be the year that companies finally pay attention to pricing. After all, it’s fundamental to how businesses make money and is a SaaS company’s most efficient profit lever. Yet, 53% of companies have no one on their team dedicated to pricing, even if it’s just one component […]

Apple To Bring Introductory Subscription Pricing To The App Store | ubergizmo

Apple To Bring Introductory Subscription Pricing To The App Store | ubergizmo

The idea of subscribing to a service the recurs every month can be a bit daunting, especially if you already have other subscriptions. However Apple wants to address this by allowing developers to offer introductory subscription pricing for the App Store, meaning that developers can now choose to offer lower upfront prices for new subscribers. […]