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Tag: Samsung

Mid-low Pricing Strategy Attracts Customers in Southeast Asian Market | The Huffington Post

Mid-low Pricing Strategy Attracts Customers in Southeast Asian Market | The Huffington Post

Foreign companies have also joined the competition. Japan’s Route Inn Japan plans to open the first business hotel in the heart of Danang to attract tourists and business travelers from Asia, Europe and other countries with low pricing strategy. It will offer rates as low as $70 a night, which is one third that of […]

Is Apple Inc. Going To Cut iPhone 7 Price? | ValueWalk

Is Apple Inc. Going To Cut iPhone 7 Price? | ValueWalk

Alongside the rumors about technical features and a possible redesign, the price of the iPhone 7 is also a major point of discussion. Now a new report in Forbes claims that Apple is going to cut $100 from the price of the new handset due to increased competition. This would surely be music to the […]

Apple Would Reportedly Slash the Price of iPhone 7 by $100 | Dazeinfo

Apple Would Reportedly Slash the Price of iPhone 7 by $100 | Dazeinfo

There has been hype lately regarding the upcoming iPhone 7. A string of changes is rumoured to be housed in the next iteration of iPhone. According to Forbes, amid to the growing competition, the Cupertino giant has decided to slash the price of iPhone 7 by $100, news that would please many Apple fans. There is […]

How LG is trying to beat Samsung in India | Business Line

How LG is trying to beat Samsung in India | Business Line

Affordable handsets “The bulk of the smartphone sales in India happen in the sub-15k segment. That’s why we haven’t been here. We have very premium phones. Since I came here, we developed some affordable priced products K7 and K10 for the Indian market. These are priced at ₹9,500 and ₹13,500, respectively. For the first time, […]

Samsung has one Smartphone Strategy for 2016: Slash Prices | Patently Apple

Samsung has one Smartphone Strategy for 2016: Slash Prices | Patently Apple

Xiaomi’s president, Bin Lin told the WSJ that he wasn’t worried about Samsung’s new pricing as its high cost structure means it can only compete on price by erasing its profit which isn’t a sustainable long-term strategy. The risk for Samsung is that its price cuts could erode its premium brand, said Patrick Moorhead, principal […]

Samsung Makes Aggressive Play for Emerging Markets | WSJ

Samsung Makes Aggressive Play for Emerging Markets | WSJ

SEOUL—Samsung Electronics Co., after being dethroned in 2014 and 2015 as the No. 1 smartphone brand in China, India and Indonesia, is winning back consumers in these key markets with a simple policy: slashing prices. Until this year, Siddharth Sharma, a 35-year-old resident of New Delhi, didn’t consider buying a Samsung phone because devices offered […]

S7 China Pricing Strategy: Samsung to Offer 20% Discounts on Galaxy S7 in China | BusinessKorea

S7 China Pricing Strategy: Samsung to Offer 20% Discounts on Galaxy S7 in China | BusinessKorea

According to Phone Radar, an IT media company on March 9, the Korean electronics giant held an event to take the wraps off the new Galaxy S7 series in China on March 7. In the event, Samsung Electronics announced that it will offer 20 percent discounts on the new smartphones to early buyers. In the […]

Samsung Galaxy Tab S2 Discounted Prices May Mean that Galaxy Tab S Pro is Coming Soon! | Master Herald

Samsung Galaxy Tab S2 Discounted Prices May Mean that Galaxy Tab S Pro is Coming Soon! | Master Herald

It is a common notion that every time prices of gadgets drop in the market either through a lateral price reduction or through a limited-period discount offer, it is often part of the strategy of the device manufacturer to signify the arrival of the particular gadget’s successor. In some cases, manufacturers reduce the prices of their […]

Samsung Galaxy S6 and Samsung Galaxy S6 edge to get permanent price cut from Samsung | Phone Arena

Samsung Galaxy S6 and Samsung Galaxy S6 edge to get permanent price cut from Samsung | Phone Arena

Samsung, concerned about future smartphone sales, says it is planning to make a permanent price cut on the Samsung Galaxy S6 and the Samsung Galaxy S6 edge. The news comes two weeks before the company is expected to unveil the Samsung Galaxy Note 5 and Samsung Galaxy S6 edge+ at its next Unpacked event in […]

Samsung Galaxy S6 vs Apple iPhone 6 Pricing Strategy | Counterpoint Technology Market Research

Samsung Galaxy S6 vs Apple iPhone 6 Pricing Strategy | Counterpoint Technology Market Research

So like Apple, Samsung has also debuted duo flagship models. The questions we were repeatedly asked on the pricing differentials between the two models & multiple SKUs for S6 & S6 Edge and it was per we estimated and the pricing strategy closely mirrors of that between iPhone 6  & iPhone 6 Plus. We have taken […]