Tag: Segmentation

What Individual Fare Pricing Means to Travel Agents | Travel Market Report

What Individual Fare Pricing Means to Travel Agents | Travel Market Report

The travel industry continues to talk about the advent of the IATA New Distribution Capability (NDC) and the concept of “dynamic pricing,” defined as the ability to price an airline service based on the known characteristics of the consumer seeking the service. Sometimes the “conversation” conflates NDC with artificial intelligence (AI) and excitedly predicts the […]

Microsoft offers charitable pricing for nonprofits | The Daily Star

Microsoft offers charitable pricing for nonprofits | The Daily Star

Microsoft has recently introduced charitable pricing for the nonprofit organisations in Bangladesh in line with its “Technology for social impact” initiative. The scheme was launched with the vision to accelerate transformation for nonprofits, the multinational technology company said in a statement yesterday. Under the initiative of charitable pricing, organisations eligible as nonprofits, will be able […]

Airlines yet to remove dynamic pricing on tickets for city passengers | Times of India

Airlines yet to remove dynamic pricing on tickets for city passengers | Times of India

“Since the airlines are not allowed to operate on full passenger capacity due to load penalty, they had this dynamic pricing system. Passengers booking at the last moment will have to cough up more fare than the actual one. We request the airlines to remove the dynamic pricing system as load penalty is over at […]

Can You Guess Which US Airline Is the Worst? | MoneyWise

Can You Guess Which US Airline Is the Worst? | MoneyWise

Each day, tens of thousands of commercial flights crisscross America’s skies, and passengers on board those planes can have vastly different flying experiences. The seats can be relatively roomy and comfortable — or cramped and feel like you’re sitting on upholstered cement. You might pay one fairly inclusive price, or find your low fare comes […]

Starbucks Raising Prices Despite Racial Backlash | Nasdaq.com

Starbucks Raising Prices Despite Racial Backlash | Nasdaq.com

(RTTNews.com) – Coffee retail giant Starbucks ( SBUX ) has raised prices for a cup of coffee between 10 cents and 20 cents on all sizes of brewed coffee at most of its over 8,000 company-operated stores across the U.S. The price of a 12-ounce “tall” cup of brewed coffee now ranges from $1.95 to […]

Consumer Catch-up: Southwest ticket sales, Tesla refunds, computer car parts | abc7news.com

Consumer Catch-up: Southwest ticket sales, Tesla refunds, computer car parts | abc7news.com

Customers want Model 3 refunds When Tesla announced its lower priced Model 3, hundreds of thousands of pre-orders flooded in. Now many consumers are asking for their money back. A third party look at the pre-orders shows 23 percent have been refunded. The company told the website Recode that number is incorrect, but doesn’t say […]

How to Segment When All Customers Look Alike | Strategic Pricing Solutions

How to Segment When All Customers Look Alike | Strategic Pricing Solutions

Customer segmentation is a simple concept – identify groups of customers who tend to have similar levels of price sensitivity and set distinct prices for each group.  Unfortunately, many companies either think all their customers are the same, or they don’t have enough information to create segments.  In particular, we often see this in retail […]

American Airlines warns of fare increases if oil remains high | Reuters

American Airlines warns of fare increases if oil remains high | Reuters

SYDNEY (Reuters) – American Airlines <AAL.O> warned airline passengers may eventually face higher ticket prices if oil prices remain high, prompting carriers to remove seats from the market. Oil prices have risen around 50 percent compared to the levels seen last year and that is putting pressure on airline profits. “If it becomes clear this […]

Lufthansa Cleared in Airfare Price Increase Investigation | AirlineGeeks.com

Lufthansa Cleared in Airfare Price Increase Investigation | AirlineGeeks.com

The allegations indicated that Lufthansa increased the price of tickets on domestic routes and was able to do so because of a lack of competition. A case was opened with the German government that led to an investigation of the airline. Throughout the government’s investigation, 412 flights were analyzed on 13 routes for a period […]

Is Your Goal Volume or Profit? | Strategic Pricing Solutions

Is Your Goal Volume or Profit? | Strategic Pricing Solutions

If a company is creating a new market or new market niche, it may be important to build critical mass early in the process.  Doing so might enable them to spread their infrastructure costs over a wider base of business.  In that case, it could make sense to use penetration pricing which offers low prices […]