Tag: Skiing Pricing

How Did Lift Tickets Become So Expensive? | TransWorld SNOWboarding

As the scope of resort offerings continued to expand, so did the inputs they needed to operate: massive amounts of energy, legions of seasonal employees, large equipment and infrastructure investments and maintenance–all while remaining highly dependent on weather. Given these factors, it’s logical to assume prices at a more complex and sophisticated resort to be […]

Mammoth Gets “Dynamic” | The Sheet

Mammoth Gets “Dynamic” | The Sheet

“If you watch closely, the burrito prices change on the weekends,” Mammoth Mountain CEO Rusty Gregory told a packed room in Suite Z in November, when talking about Mammoth’s move to a system known as “dynamic pricing.” “Dynamic,” also known as “surge” pricing, is the practice of pricing items based on market demand or a […]

Homecoming at Sugarloaf | The Town Line Newspaper

Homecoming at Sugarloaf | The Town Line Newspaper

Ethan Austin, marketing director of Sugarloaf, gave a run down on last year’s numbers and a look at what’s coming up this season. “Passholder sales were down, along with skier count, resulting in a somewhat down season,” Austin said, “but things are looking better for the upcoming season in lodging and ticket sales.” “Some of […]

Skiers giddily paying steep prices for Tahoe slopes’ fine snow | San Francisco Chronicle

Skiers giddily paying steep prices for Tahoe slopes’ fine snow | San Francisco Chronicle

This past weekend, the few rooms still left at the five-star Ritz-Carlton Tahoe were going for $1,700 Saturday night, and in advance for Super Bowl eve, they’re $5,000. For non-holiday weekdays, the prices often start at $850 a night, according to the resort and Expedia.com. At the Village at Northstar, lodging prices ranged last week […]

Sun Peaks launches dynamic ticket pricing | Kamloops This Week

Sun Peaks launches dynamic ticket pricing | Kamloops This Week

The resort says guests will see significant savings by purchasing online. The platform will adjust pricing and quantities in real time throughout the season. Following a dynamic-pricing model, ticket prices will vary based on time of season and consumer demand. According to a release from the resort, tickets will be “typically priced significantly below the […]

Aspen Skiing Co. pricing aims to lure multi-generational families | AspenTimes.com

Aspen Skiing Co. pricing aims to lure multi-generational families | AspenTimes.com

Aspen Skiing Co. aims to start off the 2015-16 ski season with a bang with its pricing strategy. For the second straight year, Skico is offering a 10 percent discount in addition to regular breaks provided for advance lift-ticket sales. The 10 percent discount applies to trips between Dec. 19 and April 3 as long […]

Pricing News Daily > 1/8/15

Pricing News Daily > 1/8/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Strategic Pricing Associates SPA is the leading provider of pricing analytics to 100′s of complex companies of all types: manufacturing, distribution, equipment, […]

Aspen boosts lift ticket price to $129, Vail at $145 | AspenTimes.com

Aspen boosts lift ticket price to $129, Vail at $145 | AspenTimes.com

Aspen Skiing Co. boosted its window price for a single-day lift ticket to $5 beyond last season’s peak. That still falls well short of Vail’s walk-up window rate. The walk-up lift-ticket price is akin to an airfare without an advance purchase. It’s the highest possible rate, and one that many consumers can avoid with advance […]

Pricing News Daily > 11/25/14

Pricing News Daily > 11/25/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, and pricing […]

Mammoth Mountain to Slowly Implement Dynamic Lift Ticket Pricing | Angry Snowboarder

Mammoth Mountain to Slowly Implement Dynamic Lift Ticket Pricing | Angry Snowboarder

With mega resorts charging over one hundred dollars a day currently, is dynamic pricing the answer? It seems like it could be a step in the right direction for attracting people that have previously been deterred by the high cost of entry and for getting tourists into destination resort towns like Mammoth during non peak […]