OnDemand WTP Pricing Research

Tag: survey

Online grocery shopping, spend poised to climb | Supermarket News

Online grocery shopping, spend poised to climb | Supermarket News

More than half of U.S. consumers are projected to be shopping online for groceries next year, and those who do are expected to boost their spending, according to KPMG’s 2018 Grocery Retail Consumer Perception Survey. Of more than 2,000 grocery customers polled, 48% currently do some or all of their grocery shopping online and 59% […]

When Cost-Plus Pricing Is a Good Idea | Harvard Business Review

When Cost-Plus Pricing Is a Good Idea | Harvard Business Review

The Strategic and Tactical Benefits of Cost-Plus Pricing Despite these limitations, there are sometimes strategic and tactical reasons to use cost-plus pricing. When implemented with forethought and prudence, cost-plus pricing can lead to powerful differentiation, greater customer trust, reduced risk of price wars, and steady, predictable profits for the company. No pricing method is easier to communicate […]

A Survey of 1,700 Companies Reveals Common B2B Pricing Mistakes | Harvard Business Review

A Survey of 1,700 Companies Reveals Common B2B Pricing Mistakes | Harvard Business Review

Pricing to the Average Is Always Wrong One-size-fits-all pricing actually fits no one. Yet it is not unusual for sales executives to admit that their ability to tailor prices at the customer and transaction level is rudimentary, or that they are not even aware of how much margin they make on deals. By contrast, more-advanced […]

Annual Pricing Salary Survey | Professional Pricing Society

Annual Pricing Salary Survey | Professional Pricing Society

The close of one year and the start of another is when we need your participation to remain updated on the most valuable asset to the Pricing Industry, our people. PPS has been surveying the Pricing Community since 1998. These survey results are widely used to benchmark salaries, salary trends as well as job satisfaction […]

European Pricing Summit  & Commercial Excellence 2018 | Finance iQ

European Pricing Summit & Commercial Excellence 2018 | Finance iQ

About the European Pricing Summit 2018 The advent of disruptive technology, growth of e-commerce and increasing competition from global markets are just a few of the reasons why leading companies are spending time and money to develop a pricing strategy that works. Many pricing leaders are wondering what direction to take their pricing strategy in […]

Pricer’s Points: The Impact of Global Changes on Pricing | Jesper Hansson

Pricer’s Points: The Impact of Global Changes on Pricing | Jesper Hansson

We want to hear from you and how you see this impacting your daily activities. Dr.Stephan Liozu and Dr. Andreas Hinterhuber are conducting this short survey with PPS on the topic of global pricing. The results will be published in the Journal of Professional Pricing and the Journal of Revenue and Pricing Management. The survey […]

You Cut Your Prices. So Why Didn’t Consumers Notice? | WSJ

You Cut Your Prices. So Why Didn’t Consumers Notice? | WSJ

In fact, other tactics, such as clear in-store or website signage and clear marketing communications, generally cost less and do a better job of helping shoppers understand a brand’s position in the price-value equation. For example, one major discount apparel retailer, facing stiff competition from other fashion discounters, fought back by slashing prices across the […]

Pharmaceutical Pricing Remains in Focus for 2017 | Market Wired

Pharmaceutical Pricing Remains in Focus for 2017 | Market Wired

RESEARCH TRIANGLE PARK, NC–(Marketwired – December 28, 2016) – A new survey of life science market access teams found that 87% of biotech groups are in charge of product pricing. The study found that a number of global pricing trends, such as emerging market payer systems and recent regulatory reforms affecting NICE and the EMA, […]

Logistics sector struggles to pad profit with price increases | JOC.com

Logistics sector struggles to pad profit with price increases | JOC.com

The logistics industry is still one of the worst performing when it comes to implementing annual price increases with their customers. This is just one of the results of the 2016 Global Pricing Study, conducted by the consulting firm Simon-Kucher & Partners, which surveyed more than 2,100 managers. Downward pricing pressure in the logistics industry […]

Conference: European Pricing Summit

Conference: European Pricing Summit

When: Pre-conference Full-Day Workshop > 19 September 2016 Main Conference > 20 – 21 September 2016 Where: Steigenberger Hotel Berlin About the European Pricing Summit and Benchmarking Survey The advent of disruptive technology, growth of e-commerce and increasing competition from global markets are just a few of the reasons why leading companies are spending time and money to develop […]