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Tag: Susan Lee

Pricing News Daily > 7/16/14

Pricing News Daily > 7/16/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Asia Pricing Professionals Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise […]

Pricer’s Points | July 2014

Pricer’s Points | July 2014

The “Pricer’s Points” blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies. This Edition is Sponsored by: Value Innoruption Advisors Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources […]

The “68% off” story: Part II | Susan Lee

The “68% off” story: Part II | Susan Lee

A few days ago I posted a real-life story about buying my favorite ground coffee at 68% off regular retail from a local supermarket. For those of you who are new to this story, you can check it out here. This topic seems to have struck a chord because many of you have emailed me after the […]

The “68% off” story: Part I | Susan Lee

The “68% off” story: Part I | Susan Lee

Deep discounts are everywhere. As a consumer, I love it. As a former sales rep, I get it. As a pricing specialist, I hate it. Here is a real-life story to illustrate how companies are leaving a lot of money on the table with aggressive discounting: Yesterday I bought my favorite ground coffee at a local supermarket at […]