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Tag: Tesco

Buy one get one free offers losing appeal at Tesco and garden centres | Horticulture Week

Buy one get one free offers losing appeal at Tesco and garden centres | Horticulture Week

Tesco is moving away from BOGOF – buy one get one free – promotions and other deals in favour of price cuts, which is the model used by Aldi and Lidl and one that garden centres could follow. The supermarket is to focus on an “everyday low prices” strategy. Tesco is the last of the […]

Tesco share price: Grocer adopts simple pricing strategy | Invezz

Tesco share price: Grocer adopts simple pricing strategy | Invezz

Tesco (LON:TSCO) is set to adopt a simple pricing strategy for its products in an attempt to win back shoppers, The Times has reported. The ‘rationalisation’ programme will see the UK’s largest supermarket group cut back on its promotions and focus only on offers that are the most effective and with the best value to […]

Gluten-free food items cost up to 200 per cent more in price shock | Daily Mail Online

Gluten-free food items cost up to 200 per cent more in price shock | Daily Mail Online

Supermarkets are ‘exploiting’ shoppers by selling gluten-free products with huge mark-ups even though the regular, cheaper versions do not have any gluten in them either. In some cases the price difference between the so-called ‘free from’ product without gluten and a similar, normal product can be 200 per cent. Around one in 100 people have […]

Tesco launches Brand Guarantee money off at the tills | Business Insider

Tesco launches Brand Guarantee money off at the tills | Business Insider

Tesco is going to automatically give shoppers money off at the tills if they could have bought branded items cheaper elsewhere — a move one leading industry analyst is calling a potential “game-changer”. Tesco’s “Price Promise” scheme currently prints off a money-off voucher at the tills if customers could have bought products cheaper at rival […]

How supermarkets use your behaviour against you | Irish Times

How supermarkets use your behaviour against you | Irish Times

I’ve never liked food shopping or supermarkets. I especially don’t like navigating overlit aisles after a busy day in an air-conditioned office. It’s worse for those with kids who know that all hell can break loose in the fruit and vegetable section. Finding a bargain in these circumstances can be almost impossible. The carefully positioned […]

Tesco profits plunge as revival struggles | BBC News

Tesco profits plunge as revival struggles | BBC News

Troubled supermarket Tesco has announced another big fall in profits as it struggles to turn its business around. Underlying profits for the first half of its financial year were £354m, 55% down on the same period last year, when it made £779m. Its pre-tax profit was £74m, compared with a loss of £19m for the […]

Pricing News Daily > 11/5/14

Pricing News Daily > 11/5/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Wiser Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to stay both competitive and most […]

Tesco’s Downfall Is a Warning to Data-Driven Retailers | Harvard Business Review

Tesco’s Downfall Is a Warning to Data-Driven Retailers | Harvard Business Review

What the heck happened to Tesco? Many analysts and unhappy investors point to Tesco’s ill-fated Fresh & Easy convenience store foray in America just as the global financial crisis kicked in. The failed expansion effort ultimately led to write-downs topping $3 billion. At the same time, dramatically increased price competition by discounters such as Aldi severely undercut […]

Pricing News Daily > 9/2/14

Pricing News Daily > 9/2/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Value Innoruption Advisors Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based […]

Pricing News Daily > 8/4/14

Pricing News Daily > 8/4/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Value Innoruption Advisors Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based […]