Tag: Theme Park Pricing

SeaWorld attendance keeps dropping, with a sharp decline in the key summer months | LA Times

SeaWorld attendance keeps dropping, with a sharp decline in the key summer months | LA Times

Still, shares of Seaworld Entertainment rose 1.5% to $11.36 on Tuesday. They are down 40% this year so far. In what has become a familiar refrain, SeaWorld Chief Executive Joel Manby said he expects that new attractions and aggressive marketing will help drive a turnaround. “Attendance trends have improved since we launched our fall and […]

Dorney Park parent company reports record third quarter revenues | WFMZ

Dorney Park parent company reports record third quarter revenues | WFMZ

The increase in revenues for the quarter was the result of a 2 percent increase in average per capita spending, offset slightly by a less than 1 percent decrease in attendance and a 4 percent decrease in out-of-park revenues, including resort accommodations, when compared with 2016’s third quarter. As a result of the gains, Cedar […]

Attendance rides higher at Tokyo Disney Resort in first half | Nikkei Asian Review

Attendance rides higher at Tokyo Disney Resort in first half | Nikkei Asian Review

Visitors to Universal Studios Japan in Osaka likely exceeded the prior year’s record of 7 million people for the half. Attendance was driven by Minion Park, a roughly 10 billion yen ($88.7 million) facility opened in April. The new area attracts a wide range of fans from young women to families. The main attraction drew […]

How ‘Gaming’ the System Helped This Business Get Thousands More Customers | Entrepreneur

How ‘Gaming’ the System Helped This Business Get Thousands More Customers | Entrepreneur

Sometimes it’s busy, sometimes it’s slow. Such is the nature of running nearly any kind of business. Off-season lulls seem to drag on forever, and bad weather causes customers to change their plans and spend their dollars elsewhere. Simply offering a coupon, sale, matinee price or happy hour doesn’t always cut it. Even dynamic, demand-based […]

Dubai theme park operator reviews strategy as losses pile up | Arab News

Dubai theme park operator reviews strategy as losses pile up | Arab News

The company also revealed the departure of senior executives, including Klaus Assman, Stanford Pinto, Matt Priddy and Paul La France. Dubai Parks and Resorts attracted more than 1 million visits during the first six months of the year, with about 414,400 visits during the second quarter. DXBE said it was progressing well toward achieving a […]

Beware of Pricing strategy at gate! – Review of Universal Studios Florida, Orlando, FL | TripAdvisor

Beware of Pricing strategy at gate! – Review of Universal Studios Florida, Orlando, FL | TripAdvisor

Although I would still give the park experience,a five star overall rating, with special accolades for the Harry Potter display, please be aware that the park has been separated by main attractions. Gate admission for (3) was quoted at $660.00(!!!) even though I indicated we found an online price of ($330) or $110 each person……”…oh, […]

Walt Disney World Ticket Pricing Breakdown | TouringPlans.com Blog

Walt Disney World Ticket Pricing Breakdown | TouringPlans.com Blog

Yesterday, I shared with you that Walt Disney World tickets will be increasing beginning today. In addition, to that, there were a few other changes that occurred as well that include: Pricing that includes a range of options All new tickets will have an expiration date that the ticket must be used by. (Previously, only […]

Does Disneyland Provide A Guide To The Future Of Personalized Medicine? | Forbes

Does Disneyland Provide A Guide To The Future Of Personalized Medicine? | Forbes

Disneyland and other amusement parks often charge a high entrance price at the gate but low prices (or nothing at all) for the rides inside. In healthcare, personalized medicines often have the same two-part pricing: companion diagnostic tests are the gate, and  drug therapies are the rides. Unlike at Disneyland, however, ownership of the gate […]

5 Insights Into Disney and Universal’s Modern Theme Park Strategies | Skift

5 Insights Into Disney and Universal’s Modern Theme Park Strategies | Skift

We looked at theme parks for a recent episode of the Skift Podcast, in which we explored how today’s parks have little in common with the previous generation. Leadership is raising prices, using technology, and diversifying products in new ways. Our guests were Farmingdale State College professor Martin Lewiston, who studies the theme park industry, and Robert Niles, founder […]

The Future of Theme Park Pricing is Creative and Dynamic | Skift

The Future of Theme Park Pricing is Creative and Dynamic | Skift

Airlines pioneered dynamic pricing, or revenue management, which is changing prices based on demand, and other parts of the travel industry such as hotels and rental car companies followed suit. The pricing strategy most attractions are experimenting with today is better described as variable, differential, or seasonal — “baby steps leading up to” something that resembles the airline model in […]