Tag: Value Based Buying

Research Reveals Disconnect Between Retailers and Consumers on Pricing | WWD

Research Reveals Disconnect Between Retailers and Consumers on Pricing | WWD

Apparently, shoppers’ views of price points are completely different from those of the executive leaders behind the brands and products they buy. Research released today at the WWD Apparel and Retail CEO Summit by technology solution provider First Insight Inc. reveals that there’s a “significant disconnect between senior retail executives and consumers” regarding low prices. […]

US Shoppers Are Still Driven By Saving a Buck | eMarketer Retail

US Shoppers Are Still Driven By Saving a Buck | eMarketer Retail

A new National Retail Federation (NRF) study examines what it is calling “value shoppers,” the 89% of US consumers who frequent discount retailers. With a figure that high, this behavior transcends gender, region, income and age. Compared with five years ago, 63% of respondents said they buy more items on sale now. But where are […]

An Unfortunate Inconsistency Between Value-Based Purchasing And Price Transparency | Health Affairs

An Unfortunate Inconsistency Between Value-Based Purchasing And Price Transparency | Health Affairs

Value-based purchasing (VBP) initiatives attempt to incentivize providers to improve the quality of their services by offering financial rewards or penalties based on performance. The underlying appeal of this approach to affect provider behavior is relatively intuitive, and both public and private payers in the US have increasingly used alternative payment models (APMs) incorporating VBP, […]

Pricing Educational Products: Two Essential Factors – Part I | Tagoras

Pricing Educational Products: Two Essential Factors – Part I | Tagoras

It’s easy to feel a lack of control around pricing for your educational products. Competitor prices, demands from customers, and the presence of free products in the market are among the many factors that can make you feel you need to lower price. At the same time, pricing is the most powerful lever available for […]

Why Lowering Your Price Won’t Get You Hired Faster | Forbes

Why Lowering Your Price Won’t Get You Hired Faster | Forbes

      Dear Perry, It is frustrating to realize that lowering your asking price as a job-seeker won’t get you hired any faster. If you were thinking about buying a house that seemed fairly priced at $250,000, would you be excited to learn that the owners had dropped the asking price to $165,000 overnight? […]

How Our Users Picked Our Pricing | Meet Space App

How Our Users Picked Our Pricing | Meet Space App

Value Study OK, so that’s a great chart, but how do we get that data? The key is to conduct a Value Study. It’s really a Price Sensitivity Survey, but “price” and “survey” are dirty words that turn people off from doing surveys. But “value” and “study” are both cooler sounding and make you feel […]

Clinic Pricing – Time and Value Based | The Clinic Coach

Clinic Pricing – Time and Value Based | The Clinic Coach

Clinic Pricing Is Important to Get Right From The Start People spend £thousands to look great and feel good, however if you talk about an hourly rate it can lack congruence. Say, for example, a treatment was £1000 and you broke this down to £500 for the treatment and £500 for an hour of your […]

IoT and the pricing conundrum | CGI UK

IoT and the pricing conundrum | CGI UK

“Price is what you pay. Value is what you get.” – Warren Buffett The Internet of Things (IoT) is having a profound effect on the role of marketing. As a keen runner, I use technology such as heart rate monitors, GPS, cloud-based performance analysis and tools to monitor my training and race performance – so […]

Pricing When Sales Are Down | Pragmatic Pricing

Pricing When Sales Are Down | Pragmatic Pricing

Scott Francis of Strategic Pricing Solutions wrote an excellent article titled “When Size Matters” to explain why Coke and Pepsi are offering smaller sizes of sodas. I highly recommend you read his well written article.  To quickly summarize, demand for sugary sodas is declining, so Coke & Pepsi created smaller sizes at lower prices (higher […]

When Size Matters | Strategic Pricing Solutions

When Size Matters | Strategic Pricing Solutions

Late last month there was an article in the Wall Street Journal, Smaller Sizes Add Pop to Soda Sales, describing the attempts by Coke and Pepsi to sell more soda in smaller cans. The article further points out that the price per ounce is higher for the small cans than for larger cans. If that […]