OnDemand WTP Pricing Research

Tag: Value Based Pricing

Three Tips To Set The Price Point For Your Product Or Service | Entrepreneur

Three Tips To Set The Price Point For Your Product Or Service | Entrepreneur

Setting the price point for your product or service is one of the biggest obstacles to success when starting a business. You could have the best offering in the world, but without charging the right amount you will either lose money or lose customers. Either way, you’ll be out of business before you know it. Here are […]

Deliveroo may introduce dynamic pricing for menu orders | The New Paper

Deliveroo may introduce dynamic pricing for menu orders | The New Paper

Deliveroo may become the first food delivery service here to introduce dynamic pricing for orders off a menu, according to recent changes to its terms of service. The addition, in March, states that Deliveroo “may operate dynamic pricing some of the time, which means that prices of menu items and delivery may change while you […]

April Showcases Weak Pricing Growth | Commercial Property Executive

April Showcases Weak Pricing Growth | Commercial Property Executive

The first look at how commercial real estate prices have started off the second quarter shows continued lethargy. The Ten-X Commercial All-Property Nowcast declined 0.1 percent in April from the previous month, leaving the index of CRE pricing up just 0.8 percent from a year ago. Pricing remained soft across all the property segments in […]

Why The Fed Needs To Pay Attention To The ‘Amazon Effect’ On Online Pricing | Forbes

Why The Fed Needs To Pay Attention To The ‘Amazon Effect’ On Online Pricing | Forbes

It’s no secret that fierce competition from Amazon puts downward pressure on prices charged by Walmart and other big multichannel retailers for the same items. However, the bigger “Amazon effect” relates not to the prices themselves but to the pricing behaviors of these more traditional retailers, according to Alberto Cavallo, the Edgerley Family Associate Professor […]

Bitcoin Price Boom Signals Massive Dystopian Panic Over 2019 Recession | CCN

Bitcoin Price Boom Signals Massive Dystopian Panic Over 2019 Recession | CCN

Interestingly enough, Hartnett says global investors are investing in bitcoin not because they see it as a safe haven asset in times of instability but because they are seeking high-risk, high-reward investments. He argues the effect of low-interest rates since 2008 on bond yields has left investors starved of profits, sending them into a global […]

Small PBMs urge Congress: Don’t kill rebates | Healthcare Dive

Small PBMs urge Congress: Don’t kill rebates | Healthcare Dive

PBMs, the largest of which are now owned by payers like Cigna and UnitedHealth Group, have long argued rebates are an important tool to lowering prices. PBMs use their size (the number of members they cover) to negotiate rebates or discounts with drug manufacturers. Drug manufacturers want their drugs easily accessible to the greatest amount […]

Buy Coca-Cola Stock for Its ‘Clearly Superior Growth’ | Barron’s

Buy Coca-Cola Stock for Its ‘Clearly Superior Growth’ | Barron’s

What’s new. Morgan Stanley analyst Dara Mohsenian raised his rating on Coke to Overweight from Equal Weight, and added $3 to his price target, to $55. He argues that Coke “offers a clearly superior growth outlook versus consumer packaged goods peers, with stronger pricing power, favorable strategy tweaks, solid volume growth, and rebounding emerging market […]

A new study sparks a war of words over pharma’s commitment to research | STAT

A new study sparks a war of words over pharma’s commitment to research | STAT

WASHINGTON — A coalition of the drug industry’s fiercest foes is accusing the world’s top drug makers of hiding behind research and development “as an excuse for price-gouging American patients.” And they’re pointing to a new study that finds drug makers spent about 22% of their revenues on research and development in 2017 to prove […]

My Value Pricing Journey | Accounting WEB

My Value Pricing Journey | Accounting WEB

For the next few posts, I am going to write about my journey towards Value Pricing. After hearing about it for years, I have decided to fully adopt this highly recommended strategy. Such dramatic change is unsuitable for jumping in feet first, careful planning is required. Keeping that in mind, I decided to interview a colleague […]

Webinar: Successful Price Increases using Market Insights | PriceBeam

Webinar: Successful Price Increases using Market Insights | PriceBeam

Digitalization is everywhere of course. But whereas some industries are 100% digital from birth, others are still transforming from traditional consumer or industrial products to more of a digital service industry. Regardless of where your industry and company is on the digitalization path, pricing practices are severely impacted. Digitalization means increased transparency, more information,  as well […]