SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: Value Creation

Value-Based Pricing: A Smarter Way to Set Freelance Writing Rates | The Write Life

Value-Based Pricing: A Smarter Way to Set Freelance Writing Rates | The Write Life

Want to level up as a freelance writer and start landing bigger contracts and better-paying clients? In The Creative Class, Paul shares the pricing, marketing and productivity skills he’s honed in his 16+ years of freelancing. *Deal alert* The best news of all? Paul is kindly offering The Write Life readers $100 off when you […]

The Sahara Model of Value-Pricing | THCB

The Sahara Model of Value-Pricing | THCB

Surmising that the dying man’s demand for water is bound to be highly price-inelastic (the economist’s jargon for “insensitive to price”), one of the camel riders jumps off his camel and waves a bottle of water in front of the dying man’s face, asking him: “What would you give me for this bottle of water?” […]

What is the future of SMSF software pricing? | BGL Blog

What is the future of SMSF software pricing? | BGL Blog

At my CEO Institute meeting this morning, one of the topics on the agenda was product pricing. It was very appropriate as recently one of the software vendors in our industry announced a 30% price reduction. When I saw this I asked myself, why? Why would someone devalue their product by reducing their price by […]

Value-based pricing in pharmaceuticals: Hype or Hope? | KPMG Switzerland

Value-based pricing in pharmaceuticals: Hype or Hope? | KPMG Switzerland

In the face of stagnant healthcare budgets and ever-growing demand for care, pharmaceutical companies are under severe pressure to demonstrate the value of their products. Value-based pricing has exciting potential to help improve patient outcomes – and at an affordable cost. External challenges are forcing pharmaceutical companies to change business models from sales push to […]

Winning the sale without dropping the price | MarketingDonut

Winning the sale without dropping the price | MarketingDonut

1. People’s beliefs are reality – to them The problem I see here is that I think you can be too expensive! One of my favourite sayings when it comes to sales (and pricing in particular) is that people’s beliefs are reality – to them. If someone says “that’s too expensive” it may be that […]

How to Avoid the Need to Defend Your Price | The Sales Blog

How to Avoid the Need to Defend Your Price | The Sales Blog

I’ve written a lot about defending your price. But I haven’t yet shared what you can do to not have to defend your pricing in the first place. What can you do to preempt ever having to have a conversation about lowering your price? Here’s the best recipe I know: Open opportunities and get there […]

How One Practice Turned A €10K Quote Into €25K Using Value Pricing | ACCOA

How One Practice Turned A €10K Quote Into €25K Using Value Pricing | ACCOA

Earlier this month I was speaking to one of my BlackBelt clients, Ian. Ian is one of two partners at a practice in Waterford, Ireland. He had just been asked to quote for a relatively large piece of tax work for a prospective client and was having some trouble figuring out the ‘right’ price to […]

Pricing Educational Products: Two Essential Factors – Part I | Tagoras

Pricing Educational Products: Two Essential Factors – Part I | Tagoras

It’s easy to feel a lack of control around pricing for your educational products. Competitor prices, demands from customers, and the presence of free products in the market are among the many factors that can make you feel you need to lower price. At the same time, pricing is the most powerful lever available for […]

Multiplay in the AME: Pricing Discounts and Value-Added Services are Key Operator Strategies | PRNewswire

Multiplay in the AME: Pricing Discounts and Value-Added Services are Key Operator Strategies | PRNewswire

SynopsisMultiplay in the AME: Pricing Discounts and Value-Added Services are Key Operator Strategies’ is a Telecom Insider by Pyramid Research, provides an executive-level overview of the multiplay services market in the AME region, with forecasts of key indicators up to 2020. It delivers deep quantitative and qualitative insight into the multiplay services market, analyzing key […]

AMA Supports Changing the Fundamentals of Drug Pricing | American Medical Association

AMA Supports Changing the Fundamentals of Drug Pricing | American Medical Association

ORLANDO, Fla. – Value-based pricing is a viable cost-saving solution for challenging the current rationale for determining what patients pay for prescription drugs in the U.S. market, according to policy adopted by physicians at the Interim Meeting of the American Medical Association (AMA). The new policy establishes guiding principles for AMA advocacy efforts aimed at […]