OnDemand WTP Pricing Research

Tag: Willingness to Pay

Disney+ annual pricing discount a ‘mistake,’ analyst says | FierceVideo

Disney+ annual pricing discount a ‘mistake,’ analyst says | FierceVideo

Disney’s investor day last week mostly drew positive reactions for the company’s streaming plans, but noted Disney critic Rich Greenfield today pointed out some potential flaws. Greenfield, an analyst at BTIG Research, said that Disney is making a mistake with its discounted annual pricing for Disney+. The company last week announced that Disney+, which is […]

Disney Pricing vs. Netflix Might Not Be as Big an Advantage as Some Think | TheStreet

Disney Pricing vs. Netflix Might Not Be as Big an Advantage as Some Think | TheStreet

Disney’s (DIS – Get Report) just-announced new streaming video plan will undercut the pricing for Netflix’s (NFLX – Get Report) most popular plan by almost half, and many have cited this aggressive pricing as a sign that the Mouse House’s offering will provide stiff competition for Netflix. But Stifel analysts think the difference in pricing might actually not be as […]

The Upside of Bitcoin’s Upside (It’s Not What You Think) | CoinDesk

The Upside of Bitcoin’s Upside (It’s Not What You Think) | CoinDesk

The rally last week in cryptocurrency prices sent tremors of excitement through the mainstream press – is bitcoin “doing its thing” again? Could we be on the verge of a breakout? These reports attract clicks and eyeballs, so I understand why they are run – but their breathless fascination with price volatility and potential profits […]

Auction bids decline with intensity of competition: new research | PHYD.org

Auction bids decline with intensity of competition: new research | PHYD.org

Economists from the University of Sydney and the University of Technology Sydney (UTS) have co-authored a new study that challenges conventional thinking about auctions and is applicable to real-life bidding situations including property auctions. The study suggested that the more bidders there are in an auction, the lower each individual bidder perceives their probability of […]

The $35,000 Tesla Model 3 Is Already Dead | CarBuzz

The $35,000 Tesla Model 3 Is Already Dead | CarBuzz

Back in February, the long-awaited $35,000 Tesla Model 3 finally went on sale. But before deliveries have even started, the entry-level electric sedan has effectively been killed off, as Tesla has announced some big changes to the Model 3 line-up. According to Tesla, the Model 3 Standard Plus has sold at more than six times […]

Masters Tournament concessions menu prices: Why food, drinks are so cheap at Augusta National | Fox Business

Masters Tournament concessions menu prices: Why food, drinks are so cheap at Augusta National | Fox Business

The Masters Tournament is one of the most prestigious events in sports Opens a New Window. , but fans who paid top dollar for entry badges can look forward to dirt-cheap prices at Augusta National Golf Club’s famous concessions stands Opens a New Window. . The Masters menu features traditional items such as pimento cheese […]

Bearish Price Action From Bitcoin & Dogecoin as Crypto Prices Retrace [Price analysis] | blokt

Bearish Price Action From Bitcoin & Dogecoin as Crypto Prices Retrace [Price analysis] | blokt

After a strong performance last week across cryptocurrencies, the market leader Bitcoin has failed to follow up this week with an increase. It looks likely that the week will close at a loss. The price managed to continue to rise to one of the levels where price broke down in November but failed to overcome […]

Content alone is not going to win the streaming war. Here’s why | Marketing Land

Content alone is not going to win the streaming war. Here’s why | Marketing Land

Netflix will announce its Q1 ’19 earnings on Tuesday – when we’ll know for sure if its subscription price hike was a good business move in the short term. Meanwhile, Disney announced Disney+, its new streaming service platform, will only cost $6.99/month and its stock shot up over 11 percent overnight. This further complicates the […]

The change agent: Stick with the pricing if you are sure about it | Gulf News

The change agent: Stick with the pricing if you are sure about it | Gulf News

The Business Challenge If your products are of premium quality, then you most likely have a pricing strategy to support that. Selling against low-priced competitors is a challenge for almost any industry. There will always be a competitor who is in desperate need of a sale and will sell at a lower price than yours. […]

Disney shares rocket higher after unveiling streaming cheaper than Netflix | CNBC

Disney shares rocket higher after unveiling streaming cheaper than Netflix | CNBC

Disney shares jumped on Friday after the company announced its Disney+ video streaming service would be $6.99 a month, two dollars a month cheaper than Netflix’s basic subscription. “I’m pretty optimistic about the ability for this thing to work. Particularly when you make it accessible because of the content we’re putting on, because of the […]