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Ticket price gouging: Crackdown on scalping coming under Labor government | NEWS AU

Bill Shorten has promised to crack down on the “growing scourge” of ticket gouging, which is increasingly robbing fans of the chance to attend major events.

Labor says it will introduce a national ban on the use of ticket-buying bot software, which it estimates accounts for as much as 30 per cent of the traffic to Australia’s main ticketing websites in the moments immediately after an event goes on sale.

The software is designed to buy as many tickets as possible as quickly as possible, allowing them to be resold at drastically higher prices.

Speaking of which, Mr Shorten also wants to introduce a cap on the resale price of tickets at 110 per cent of the initial face value.

For example, Viagogo was engaging in drip pricing, with hidden costs and fees raising the price of a ticket by as much as 25 per cent between the selection page and the checkout.

Customers also run the risk of showing up to the event and finding the tickets they’ve purchased are fraudulent, or have been sold multiple times.

Mr Shorten, Shadow Sport Minister Don Farrell, Shadow Arts Minister Tony Burke and Shadow Consumer Affairs Minister Madeleine King say their plan will “cut the business model” of sites like Viagogo, which “can often leave consumers stranded with useless tickets” even after paying inflated prices.

“Ticket scalping is a growing scourge. Instead of sales going to our footy clubs and local businesses, artists and the music industry, fraudsters are building profit models and forcing consumers to pay exorbitant prices for tickets, or missing out completely,” they said.

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Ticket price gouging: Crackdown on scalping coming under Labor government.