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Top Pricing Articles & Videos from “The Sales Hunter”

Search through our ever growing database of top pricing articles and videos from Mark “The Sales Hunter” Hunter…

You can also find the latest on other “Hot Topics” in the news such as Dynamic Pricing, Freemium, Price Discrimination, Price Transparency, Pricing Psychology, SaaS and Surge Pricing to name a few via the drop down list added under the “News” navigation menu.

Examples of the latest follows…

6 Ways to Handle a Price Increase and Protect Profit | Salesforce Blog

6 Ways to Handle a Price Increase and Protect Profit | Salesforce Blog

Being part of Sales Leadership means you have a responsibility to get profitable sales out of new client acquisitions, upsales and so forth. Unfortunately, what happens all too often is Sales Leadership inadvertently or blatantly derails profits by “justifying” reasons to ad hoc the pricing structure. How many times have you discounted “just to get […]

The Customer You Attract with Low Price Will Be the Customer You Lose to Low Price | The Sales Hunter

The Customer You Attract with Low Price Will Be the Customer You Lose to Low Price | The Sales Hunter

In talking with the salesperson about what it took to achieve the #1 position, several things came up and one in particular — the problem with the idea that you can use price to gain a customer. A concept I talk a lot about is how selling on price isn’t just a lousy strategy, it’s […]

6 Steps to Follow to Sell at Maximum Price | The Sales Hunter

6 Steps to Follow to Sell at Maximum Price | The Sales Hunter

When we attempt to close the sale before getting answers to six vital questions, we will rarely  come close to getting maximum price. In fact, I urge you to look at these questions as your 6 steps toward maximum price! 1. Do you know 3 of the customer’s critical needs or desired benefits? Having the customer share […]

VIDEO SALES TIP: Want Full Price? Be Willing to Walk Away. | The Sales Hunter

VIDEO SALES TIP: Want Full Price? Be Willing to Walk Away. | The Sales Hunter

You have to be willing to stand firm in your price and value proposition. If you start discounting with one customer, you will think you have to rely on a discount for every sale. Be willing to walk away!  You may be surprised at the number of customers who initially reject your price, but then return and […]

If It’s “FREE” to the Customer, Are You Really Selling? | The Sales Hunter

If It’s “FREE” to the Customer, Are You Really Selling? | The Sales Hunter

If something is of value to you — meaning, you see a need for it, and it was “free” — then of course you would take it. If you didn’t see any merit in it, then you wouldn’t take it. The selling process is about helping the customer to see value in what you’re offering. […]

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