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What’s Cutting Into Ohio State Football Ticket Sales? | WOSU Radio

When it comes to why fans aren’t showing up at home, though, ticket broker Tim Louters just starts pulling frames off his wall.

“This is 1999,” he says, looking over a framed ticket and news clip, commemorating former head coach John Cooper’s 100th win. “Thirty-eight dollar ticket versus Cincinnati.”

Louters runs Tickets Galore in Dublin. He notes a ticket from four years earlier was just $20—an increase of almost 100% in four years.

Now, the university uses dynamic pricing. This season, some games are as cheap as $60, but others are a tad more expensive.

“The Penn State game I think is dabbed as the premium game at the end of November, you know the face value is $198,” Louters says. “Tack on service fees, parking, you’re at $500 easily.”

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What’s Cutting Into Ohio State Football Ticket Sales? | WOSU Radio.

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