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Here’s why Amazon selling Kenmore appliances is great news for consumers | USA Today

Where should you buy Kenmore appliances: Sears or Amazon?

Kenmore confirmed that the products sold on Amazon and Sears will be identical. This differs from a strategy used by some other appliance makers, where each retailer sells slightly different variations on a product, in order to discourage price-matching.

Nobody is talking prices right now, although it’s reasonable to wonder whether Amazon, a retailer that’s never been afraid to slash prices to gain market share, is going to push different deals on Kenmore models, especially with warranties and installations. Currently, the Alexa-compatible Kenmore Smart air conditioner is one of the few examples of a product available through both Amazon and Sears. Pricing was mostly consistent between the two retailers, though Amazon did offer a lower price than Sears on one of the models in the line-up.

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Here’s why Amazon selling Kenmore appliances is great news for consumers.

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