OnDemand WTP Pricing Research

Tag: Behavioral Psychology

‘Free roads are not really free’: Can cities make congestion pricing equitable? | Smart Cities Dive

‘Free roads are not really free’: Can cities make congestion pricing equitable? | Smart Cities Dive

As cities look to congestion pricing to help unclog gridlocked streets, questions of who should be charged and how much they should pay are swirling. New York City will be the first U.S. city to charge drivers a congestion toll — applicable in Manhattan’s business district below 60th Street — in late 2020 or early […]

Walmart (WMT) to Report Q2 Earnings: Factors You Must Watch | Yahoo Finance

Walmart (WMT) to Report Q2 Earnings: Factors You Must Watch | Yahoo Finance

Omnichannel: A Major Growth Driver Walmart’s second-quarter fiscal 2020 results are likely to gain from its solid omnichannel efforts. To this end, the company’s focus on enhancing merchandise assortments and undertaking store remodeling initiatives bodes well. Also, its compelling pricing strategy is a sales driver. These factors along with Walmart’s strong e-commerce business have been […]

National League of Cities report says US cities should consider congestion pricing | Traffic Technology Today

National League of Cities report says US cities should consider congestion pricing | Traffic Technology Today

The USA’s National League of Cities (NLC) has released a new guide that encourages cities to consider introducing congestion charging systems as a potentially economical solution to build thriving communities, calm traffic, reduce air pollution, and improve quality of life for residents. In the report, the NLC explains that congestion pricing is a type of […]

Has Disney Finally Made Theme Park Prices Too High? | Nasdaq

Has Disney Finally Made Theme Park Prices Too High? | Nasdaq

Walt Disney (NYSE: DIS) has steadily increased prices at its U.S. theme parks. That’s led to revenue increases, but overall attendance has dropped. That drop may be intentional: Pricing is a lever Disney can use to control crowds, delivering a better experience for those who can afford it while maximizing revenue for the company. Still, while […]

Disney Aims to Own Sports Entertainment in the Age of Streaming | Yahoo! Finance

Disney Aims to Own Sports Entertainment in the Age of Streaming | Yahoo! Finance

The Walt Disney Co. (NYSE:DIS) released its third-quarter earnings report on Aug. 6 to generally negative reviews. Expectations had been high, with many analysts predicting a blowout quarter driven by record box office receipts. Alas, Disney disappointed on both the top and bottom lines. Unsurprisingly, the market took the news poorly, driving shares down nearly […]

What a “Price Vocabulary” Is, and Why Companies Need One | Harvard Business Review

What a “Price Vocabulary” Is, and Why Companies Need One | Harvard Business Review

The next time you visit a Costco warehouse store, observe the price tags. In addition to showing the cost of an item, Costco’s price tags encode unique information. The price endings, such as $8.99 versus $8.97, convey special meanings to the subset of shoppers who are literate in Costco’s price vocabulary. As one example, when […]

CarOffer: Instant wholesale trade platform can reverse margin compression | Auto Remarketing

CarOffer: Instant wholesale trade platform can reverse margin compression | Auto Remarketing

The company said that through its patent-pending dealer-to-dealer transaction marketplace called Matrix, the platform allows dealers to acquire retail-ready upstream inventory with confidence. “It is a revolutionary new way to both acquire and liquidate inventory instantly,” CarOffer said in a news release. The company says that for dealerships, CarOffer eliminates the guesswork and much of […]

New Survey Uncovers the Perceived Value in Free Apps | Yahoo! Finance

New Survey Uncovers the Perceived Value in Free Apps | Yahoo! Finance

A new study brings to light the dollar value consumers place on the free apps billions of people around the world use every day. Commissioned by McGuffin Creative Group and conducted by Digital Third Coast, the study shows that many of the most popular apps — from Google Maps to Instagram — have loyal user […]

Disney strategy could limit Netflix pricing power, hurting long-term [video] | CNBC

Disney strategy could limit Netflix pricing power, hurting long-term [video] | CNBC

Disney probably isn’t going to kill Netflix by stealing subscribers. But it may give it a chronic illness. Disney announced Wednesday it will bundle Disney+, ad-supported Hulu and ESPN+ together for $12.99 per month. That’s the same price as Netflix charges for its standard plan. While tempting to ask “will consumers rather have Disney’s bundle […]

Energy prices to fall for millions as Ofgem lowers cap | BBC News

Energy prices to fall for millions as Ofgem lowers cap | BBC News

The price of energy is set to fall for millions of British households this October after the regulator, Ofgem, lowered price caps. Ofgem sets maximum prices that can be charged for gas and electricity to those who have not switched suppliers and are on default tariffs. The new cap could see these households typically pay […]