OnDemand WTP Pricing Research

Tag: Price Management

Pricer’s Points: How to price – People | Jon Poley

Pricer’s Points: How to price – People | Jon Poley

This article is about getting your people and organisation right to optimise your pricing. Following articles on Governance and Strategy, it’s the next most important pillar in the series “How to price” looking at how to deliver your organisation’s pricing ambitions. Have someone wake up thinking about pricing every day. Outside of insurance and a […]

Pricer’s Points: How to price – Strategy | Jon Poley

Pricer’s Points: How to price – Strategy | Jon Poley

It seems that strategy is one of the most complex and nebulous subjects and developing a pricing strategy is no easier. To help, as with the rest of the articles in this “How to price” series, here are 5 actionable items to make your pricing strategy work. I’ve drawn on lessons from chess and quotes […]

Pricer’s Points: How to price – Governance | Jon Poley

Pricer’s Points: How to price – Governance | Jon Poley

In my experience nothing works well in pricing without getting governance right – I’ve seen smaller SMEs focus elsewhere and large enterprises assume their corporate governance will cover the specifics of pricing. If you want to be sure you’re not risking a lot or leaving money on the table by then please do read on. […]

Zilliant Showcases End-to-End Pricing and Sales Growth Capabilities at MindShare 2019 | Zilliant

Zilliant Showcases End-to-End Pricing and Sales Growth Capabilities at MindShare 2019 | Zilliant

AUSTIN, Texas, May 20, 2019 – Zilliant, the industry leader in AI-driven pricing and sales growth solutions, hosted its annual MindShare user conference last week in Austin. The company welcomed customers from around the world to share their experiences with Zilliant’s end-to-end suite of SaaS-based Price Management & Optimization and Sales Growth solutions. Attendees participated […]

Who Needs to Attend MindShare 2019? | Zilliant

Who Needs to Attend MindShare 2019? | Zilliant

MindShare 2019, our annual user conference, will be here before you know it: May 14-16, to be exact. The roster is almost full, but registration is still open for last-minute signup. If you’re not yet registered but fit into one of the categories below, you’re required* to join us in beautiful downtown Austin! *Well, highly […]

Pricing Transformation Q&A: Stephan Liozu, pricing expert | Atlanta Business Chronicle

Pricing Transformation Q&A: Stephan Liozu, pricing expert | Atlanta Business Chronicle

Stephan Liozu, Ph.D., is a pricing expert, sought-after speaker, author of eight pricing books, CVO at Thales Group, and founder of Value Innoruption Advisors. Known as an agent of disruption with more than 30 years in the business, Liozu has worked with Fortune 500 companies and family-owned businesses to generate ideas, value models, value propositions […]

MindShare 2019 – May 14-16 | Zilliant

MindShare 2019 – May 14-16 | Zilliant

Want to Drive Profitable Growth in 2019? The B2B industry is consistently failing to capture hidden pockets of revenue and profit that can be uncovered today. Learn from industry experts on how to put an end to profit leakage for good. Zilliant MindShare welcomes you to our ecosystem of best-in-class partners and thought leaders. You […]

Pricer’s Points: Five Myths About Price and Discounting | Mark Boundy

Pricer’s Points: Five Myths About Price and Discounting | Mark Boundy

I can’t think of any concepts more misunderstood than price, pricing, and discounting. An alarming number of businesses price poorly, losing out on profits as a result. We even teach falsehoods about price at the college level. Let’s discuss five myths about pricing, and its Mr. Hyde alter-ego, discounting. I usually start breathing fire on this topic, so […]

How price sheets have compared in recent years | Resource Recycling News

How price sheets have compared in recent years | Resource Recycling News

For decades, a pricing index has reported prices for recyclables in Canada’s most populous province. The group behind the sheet recently evaluated how it compares with other market reports. The Continuous Improvement Fund (CIF), an Ontario, Canada group funded by producers and municipalities, publishes a sheet showing how much money recovered fibers, plastics, metals and […]

Value-Based Pricing& the Quantification of Differentiation Value | Stephan Liozu Workshop at PPS Spring Conference

Value-Based Pricing& the Quantification of Differentiation Value | Stephan Liozu Workshop at PPS Spring Conference

More firms and their pricing leaders are adopting value-based pricing every year. Research shows increased adoption of this progressive pricing orientation moving from 17% in 2008 to about 25-30% in 2018. Part of the deployment process of value-based pricing is the implementation of the Economic Value Estimation (EVE®) process to quantify differentiation value before it […]