OnDemand WTP Pricing Research

Tag: Software Pricing

SIEM Pricing Models Set for a Shake-Up | DataCenter Knowledge

SIEM Pricing Models Set for a Shake-Up | DataCenter Knowledge

According to Research and Markets, SIEMs and related technologies were a $5.3 billion market in 2018, and the market is expected to growth at a compound annual growth rate of 19.7 percent – to $12.9 billion by 2023. SIEMs are the fastest-growing segment of the market, the analyst company said. But high costs of robust […]

How multiyear contracts with big business are changing the economics of the cloud | GeekWire

How multiyear contracts with big business are changing the economics of the cloud | GeekWire

When lock-in is good Cloud pricing starts off simple: you can rent virtual machines in the cloud by the hour, reserve a certain amount of computing capacity for an extended period of time, or, in a growing number of emerging cases, pay only for what you use. That simplicity disappears quickly. Compute, the most basic […]

Zoom IPO demonstrates power of freemium pricing | Search Unified Communications

Zoom IPO demonstrates power of freemium pricing | Search Unified Communications

Zoom Video Communications Inc. began selling shares on the public stock market on Thursday in a move that will give the video conferencing vendor financial fuel to further challenge market leaders Cisco and Microsoft. In the six years since launching its flagship online meetings platform, Zoom has become a profitable company — a rare feat […]

Is Per Seat Pricing Right for the UC Market? | UC Today

Is Per Seat Pricing Right for the UC Market? | UC Today

We live in a subscription based world. In 2019, you can listen to music on demand, watch TV on demand and even order your dishwasher tablets to your door on a quarter by quarter basis. So, when it comes to Unified Comms, have vendors got it right with the per seat pricing? Treating businesses like […]

How to Quit Subscription Services and Save Money | Money

How to Quit Subscription Services and Save Money | Money

Last year I became obsessed with getting a perfect credit score, and it turned out I was just too young to have an 850. Now, in a fun 2019 development, my neuroses are now officially costing me money. Like any good millennial, I have a ton of monthly subscriptions. I pay for Amazon Prime, Dropbox, […]

Google G Suite Apps Continue To Evolve And Soon Prices Are Set To Rise | Forbes

Google G Suite Apps Continue To Evolve And Soon Prices Are Set To Rise | Forbes

If you are an avid G Suite user relying on Google’s answer to Microsoft Office and Apple iWork suites, you should be aware that Google will soon increase subscription pricing tiers for the service. However, there are good reasons for this as Google’s cloud-based productivity suite has really been seeing nice changes lately and continues […]

‘Call for Pricing’ is trending in SaaS – and that’s not good | diginomica

‘Call for Pricing’ is trending in SaaS – and that’s not good | diginomica

SaaS vendors are less transparent about their pricing today than they were just a few years ago. Why? Given that SaaS companies don’t carry the same implementation and maintenance costs as old-school ERPs, pricing transparency should be a way for these businesses to stand out and compete in an already crowded field. Curiously, the data […]

OpenView, Seven SaaS Trends to Watch in 2019 | FinSMEs

OpenView, Seven SaaS Trends to Watch in 2019 | FinSMEs

In a recent post, the experts from Boston, MA-based growth venture capital firm OpenView made their SaaS trend predictions for 2019 across sales, HR, marketing, corporate development, etc. Have a look at them below: … According to Ashley Minogue, Director of Growth, SaaS companies will shift their investment focus from paid channels to acquire leads to […]

The SaaS Trends You Need to Know for 2019 | OpenView Labs

The SaaS Trends You Need to Know for 2019 | OpenView Labs

Companies Double Down on Pricing Successes Kyle Poyar, Senior Director of Market Strategy At the end of last year, I predicted that companies would finally wake up to the importance of pricing. Well, it sure happened. Nearly two-in-three SaaS companies changed their pricing, according to data from over 400 companies who participated in our 2018 […]

The Entrepreneur’s Dilemma: Is Explaining the Product Price their Right Or Yours? | Entrepreneur

The Entrepreneur’s Dilemma: Is Explaining the Product Price their Right Or Yours? | Entrepreneur

When an entrepreneur fixes the price of a product, it’s set on reflection to the target consumer. This brings its own ethical dilemma and challenges. But do entrepreneurs have an ethical demand to communicate the product price change? Entrepreneurship is a mix of commitment, unending effort and a summation of calculated risk. It’s a constant […]