OnDemand WTP Pricing Research

Tag: Subscription Pricing

Airmail Users Frustrated About Sudden Switch to Subscription-Based Pricing on iPhone and iPad [Updated] | MacRumors

Airmail Users Frustrated About Sudden Switch to Subscription-Based Pricing on iPhone and iPad [Updated] | MacRumors

Airmail users awoke today to find out that the popular email app has switched to a subscription-based pricing model on the iPhone and iPad. Airmail for iOS is now free to download on the App Store, but push notifications and multi-account support have become premium features priced at $2.99 per month or $9.99 per year […]

Spark’s electric cars now available to rent in Bucharest at double the price of an electric scooter | Business Review

Spark’s electric cars now available to rent in Bucharest at double the price of an electric scooter | Business Review

Spark, a Lithuanian startup that is also present in Bulgaria, was launched officially in Romania on Wednesday. The company offers electric car rentals which are similar to electric scooter rentals, with payment by the minute. Users must install the app and upload the necessary documents (driver license, bank account), without the need of a deposit. […]

AT&T Class Action Alleges Bait-and-Switch Pricing Scheme | Top Class Actions

AT&T Class Action Alleges Bait-and-Switch Pricing Scheme | Top Class Actions

A class action lawsuit says that AT&T charges customers an “administrative fee” on post-payment wireless plans, and does not notify customers of the fee in an attempt to boost their profits. Plaintiffs Ian Vianu and Irina Bukchin claim that when they signed up for an AT&T wireless plan, they were not notified that they would […]

Startup lets you rent out your own car by the hour | NZ Herald

Startup lets you rent out your own car by the hour | NZ Herald

The idea behind YourDrive is that you can rent out your car during downtime – be it while you’re at work or away for a few days. The startup has software that will suggest hourly and daily pricing based on make and model, but an owner can override it if they choose. Ellison says allowing […]

Considering a Subscription Model? Avoid These Rookie Mistakes | IndustryWeek

Considering a Subscription Model? Avoid These Rookie Mistakes | IndustryWeek

The subscription economy is taking business by storm. Entire industries have moved to subscription-based pricing, leaving behind some of the slow movers but also giving new life to companies that were struggling. Some talk about the end of ownership and the start of usership. It is a real revolution. Industrial companies have lately been getting […]

Netflix vs Showmax – Pricing and restrictions | MyBroadband

Netflix vs Showmax – Pricing and restrictions | MyBroadband

Online streaming services are growing their footprint in South Africa, with Netflix and Showmax being the biggest players in the high-end streaming market. Both platforms offer a range of high-quality content and support for multiple viewing platforms, and each has their own unique offerings. Showmax is owned by MultiChoice and as a result it is […]

Xbox Game Pass for PC pricing revealed ahead of E3 event | The Verge

Xbox Game Pass for PC pricing revealed ahead of E3 event | The Verge

Microsoft has published its Xbox Game Pass for PC pricing ahead of the company’s E3 event later today. The subscription service will be available at $4.99 per month for a limited time, with access to at least 10 games during the beta phase. Gears 5, which Microsoft lists as “coming soon,” is part of the […]

AT&T’s WarnerMedia streaming service to cost “between $16 and $17 a month” | The Verge

AT&T’s WarnerMedia streaming service to cost “between $16 and $17 a month” | The Verge

AT&T’s WarnerMedia will launch its streaming video service in beta later this year, bundling HBO, Cinemax, and a library of Warner Bros. movies and TV. The package will cost “between $16 and $17 a month,” a strange pricing strategy, according to a report by the Wall Street Journal. Currently, HBO Go costs $14.99 a month […]

Everything We Learned Today About Google Stadia [UPDATED] | Kotaku

Everything We Learned Today About Google Stadia [UPDATED] | Kotaku

The upcoming streaming platform Google Stadia won’t just follow the Netflix model, as many fans had hoped. It will instead have both a subscription and games for sale individually, as Kotaku previously reported. Here’s everything we learned today during Google’s “Stadia Connect” stream. Stadia, which was announced in March, is a streaming platform designed to […]

Subscription pricing models, and the only one you should be using | GrowRevenue.io

Subscription pricing models, and the only one you should be using | GrowRevenue.io

How do you set your subscription pricing? You might look at your competitors’ prices and set yours similarly. Perhaps you’re working out your costs and adding a little margin. Maybe you’re just going with your gut. All these approaches can work — but all of them leave money on the table. The most profitable pricing strategies […]