OnDemand WTP Pricing Research

Tag: Ticket Pricing

How Customer-Driven, Pay-As-You-Go Pricing Changes Everything | OpenView

How Customer-Driven, Pay-As-You-Go Pricing Changes Everything | OpenView

Some SaaS companies still have the pricing strategy that their founder picked after a thirty minute whiteboarding session five years ago; those startups subist but rarely thrive. After fifteen years of running Logikcull, a Series B legal tech startup (and OpenView portfolio company), I’ve learned a lot about the art and science of pricing, particularly […]

Disney World annual pass prices go up; how much will you pay now? | USA Today

Disney World annual pass prices go up; how much will you pay now? | USA Today

Walt Disney World is raising prices on some of its annual passes, according to reports. Disney fans and bloggers woke up Tuesday to find prices for most passes had gone up overnight, as much as $150 in some cases, according to Orlando NBC affiliate WESH2 and The Orlando Sentinel. The price increases come ahead of the Aug. 29 opening […]

Want to save money at the movies? Here’s the full picture | The Guardian

Want to save money at the movies? Here’s the full picture | The Guardian

In 2018 the price of a UK cinema ticket fell for the first time in 17 years, to an average of £7.22. But, as Phil Clapp of trade body the UK Cinema Association points out, some Londoners would probably be shocked to learn there are people paying as little as that, while in other parts […]

Here’s how much Raptors Game 5 tickets cost — and what you could spend it on instead | Global News

Here’s how much Raptors Game 5 tickets cost — and what you could spend it on instead | Global News

Ticketmaster sold out for the entire series almost immediately last month, leaving fans with no choice but to peruse the secondary ticket market through sites like StubHub and SeatGeek. Those sites operate based on demand, and demand has never been higher. The average price for a Game 5 ticket on the secondary market is US […]

How I’m Gearing Up for Dynamic Awards Pricing | Frugal Travel Guy

How I’m Gearing Up for Dynamic Awards Pricing | Frugal Travel Guy

Over the last year and a half, several airline loyalty programs decided to ditch their awards charts and switch to dynamic award pricing. This includes one of my favorite programs — Air France /Flying Blue — along with others like Hawaiian Airlines (which is now offering a range of miles for each flight) and United […]

IU football Memorial Stadium to feature tiered pricing for seating | IndyStar

IU football Memorial Stadium to feature tiered pricing for seating | IndyStar

BLOOMINGTON – When IU football fans search for tickets this fall, they will have new options, and more of them. Indiana will transition its Memorial Stadium gameday ticketing process to a tiered system for the 2019 season, with four dedicated tiers not including the Hoosiers’ long-standing student section. These changes come after a minor furor […]

Football fans up in arms over price gouging in Madrid, Consumer | THE BUSINESS TIMES

Football fans up in arms over price gouging in Madrid, Consumer | THE BUSINESS TIMES

WITH prices for a bunk bed in a hostel going for as much as 500 euros (S$771) in Madrid during the UEFA Champions League final this weekend, football fans have demanded consumer protection laws to shield them from what they say is price gouging by hotels in the Spanish capital. Liverpool and Tottenham Hotspur face […]

United Airlines Will Compete With Low Cost Carrier Pricing Strategy | Simple Flying

United Airlines Will Compete With Low Cost Carrier Pricing Strategy | Simple Flying

United Airlines CEO Scott Kirby has issued a warning to low cost carriers that United will beat them on price. Speaking at a recent Skift forum, he accuses LCCs of not being in control of their pricing model and warns new entrants that they will not survive. With a number of low cost carriers already […]

Disney’s Hulu Strategy Is Emerging | The Motley Fool

Disney’s Hulu Strategy Is Emerging | The Motley Fool

Differentiation and synergy Disney has been saying the same thing for a while regarding the difference between Disney+ and Hulu. The former be more family friendly, while the latter will have a larger selection of content for mom and dad. There are some reasons to be a little wary of this approach — Netflix doesn’t […]

Lufthansa Plans To Shift Its Miles & More Frequent Flier Program Awards To Dynamic Pricing | Forbes

Lufthansa Plans To Shift Its Miles & More Frequent Flier Program Awards To Dynamic Pricing | Forbes

The Lufthansa Group will move its Miles & More loyalty program that offers free flights on the group’s airlines, which include Lufthansa, Swiss, Austrian Airlines, Brussels Airlines, and Eurowings among others, to a dynamic pricing model, according to executives speaking during a press briefing today in Miami. Lufthansa Group chairman Carsten Sophr says the company […]